Senior FMCG Category Growth Leader

Samworth Brothers; Loughborough; On-site; GBP 70,000 - 90,000; Full time

Benefits offered by this job

Company pension scheme

Health and well-being support (health,

Employee discount scheme

Annual pay reviews

Profit related pay

Extended leave

Free on-site parking

Job summary

Walkers Deli & Sausage Co (WDSCo), part of Samworth Brothers Group, seeks a Senior Category Manager to shape category strategy and drive growth across major UK retailers. You will lead category plans, deliver insights-led recommendations, and collaborate with NPD, Insight and Business Leadership teams.

Reporting to the Head of Category & Marketing, you will coach Category Managers and Executives, develop talent, and influence strategic decisions that benefit customers and the business.

Qualifications

• Significant Category Management experience within an FMCG environment at Manager level.
• Strong experience using market and consumer insight data including EPOS, Kantar, Dunnhumby.
• Experience working with major UK retailers and building influential customer relationships.
• Proven people leadership experience developing Category Managers and Executives.
• Excellent presentation, communication and commercial influencing skills.

Responsibilities

• Lead development of category plans and customer growth strategies using robust market, shopper and consumer insight.
• Deliver impactful category reviews and recommendations to major UK retailers.
• Drive category input into the NPD and Stage Gate processes, identifying opportunities for innovation and growth.
• Coach, mentor and develop Category Managers and Category Executives to build capability within the team.
• Provide strategic category leadership through data analysis, shopper insight and retailer understanding.

Skills

Category management

Market insight data

Retail relations

People leadership

Presentation & communication

Job description

Walkers Deli & Sausage Co (WDSCo), part of Samworth Brothers Group, seeks a Senior Category Manager to shape category strategy and drive growth across major UK retailers. You will lead category plans, deliver insights-led recommendations, and collaborate with NPD, Insight and Business Leadership teams.

Reporting to the Head of Category & Marketing, you will coach Category Managers and Executives, develop talent, and influence strategic decisions that benefit customers and the business.