Senior Digital Loyalty & Growth Lead

Barnardos; Greater London; Hybrid; GBP 36,000 - 50,000; Full time

Benefits offered by this job

Hybrid working

Annual leave 26+ days

Pension and employee benefits

Staff discount

Learning and development

Job summary

BARNARDO'S in the United Kingdom is seeking a Senior Digital Loyalty Executive to drive our digital loyalty programme and maximise lifetime value from supporters. You will lead the One Supporter Journey, align with fundraising and digital teams, and champion data-driven journeys that prioritise supporter experience.

You will deliver timely reporting to stakeholders, contribute to digital income growth, and thrive in a fast-paced role within a hybrid London-based team, with occasional UK travel.

Qualifications

• Experience of developing impactful and relevant digital supporter experiences, part of a holistic customer/supporter experience and journey.
• Experience of planning, implementing and evaluating campaigns, including both fundraising or marketing programmes and strategic or process change projects.
• Experience of using customer/supporter and market data to inform ideas and strategic plans.
• An understanding and knowledge of digital marketing and how this can support acquisition and growth.
• Excellent written, communication and interpersonal skills.

Responsibilities

• Driving the digital stewardship and loyalty journeys to maximise the lifetime value of supporters and customers through effective project management of the One Supporter Journey
• Work collaboratively with the wider digital loyalty team and fundraising teams to spot opportunities for growth to maximise income
• Embed an audience, data-led approach to our digital journeys, putting customer/supporter experience at the heart of every decision
• Provide timely, relevant reporting to stakeholders to optimise continuously improve our digital marketing

Skills

Digital loyalty

Campaign planning

Data-driven decisions

Stakeholder reporting

Team collaboration

Excellent written communication

Job description

BARNARDO'S in the United Kingdom is seeking a Senior Digital Loyalty Executive to drive our digital loyalty programme and maximise lifetime value from supporters. You will lead the One Supporter Journey, align with fundraising and digital teams, and champion data-driven journeys that prioritise supporter experience.

You will deliver timely reporting to stakeholders, contribute to digital income growth, and thrive in a fast-paced role within a hybrid London-based team, with occasional UK travel.