Senior Data Scientist - Marketing Analytics & Media Mix

Dentsu Aegis Network Ltd.; City of Westminster; Hybrid; GBP 45,000 - 65,000; Full time

Job summary

Dentsu Aegis Network Ltd. in the United Kingdom seeks a Senior Associate in Data Science to advance marketing measurement and effectiveness through on-the-job learning and our comprehensive training programme.

You will translate client data into insights that improve campaigns while collaborating across clients and industries. You will support project delivery from data collection to results presentation, analyze data with our tools, and help design experiments and media mix models.

Qualifications

• Degree in Mathematics, Economics or a similar subject from an accredited college or university.
• Experience with statistical analysis and regression techniques, or with SQL, R or Python; training provided in role.
• Strong verbal and written communication skills; ability to convey insights clearly.
• A curious mindset and the ability to learn new concepts quickly.
• Ability to work independently as well as contribute as part of a team.

Responsibilities

• Support project delivery from data collection and processing through to analysis and presentation of results.
• Analyse data from marketing platforms and clients using our proprietary tools and processes.
• Learn to design and run marketing experiments measuring incremental impact on objectives.
• Learn to build media mix models using our proprietary technology.
• Use modelling results to help clients optimise media budgets and channel mix.

Skills

Curious mindset

Learns quickly

Independent worker

Team player

Excellent communication

Education

Bachelor's degree in Mathematics or Economics or similar

Tools

SQL

R

Python

Job description

Dentsu Aegis Network Ltd. in the United Kingdom seeks a Senior Associate in Data Science to advance marketing measurement and effectiveness through on-the-job learning and our comprehensive training programme.

You will translate client data into insights that improve campaigns while collaborating across clients and industries. You will support project delivery from data collection to results presentation, analyze data with our tools, and help design experiments and media mix models.