Senior Account Executive, Media Sales

Vistar Media; Greater London; On-site; GBP 90,000 - 130,000; Full time

Job summary

Vistar Media seeks a Senior Account Executive, Media Sales to drive growth across the Benelux for our full stack DSP/SSP platform. You will build strategic partnerships with media agencies and major brands, onboard buyers, and lead negotiations to ensure growth and long-term value.

The role requires 4-7 years in sales and a solid grasp of ad tech and programmatic advertising, with readiness to deepen knowledge of OOH media. Strong network within agencies is highly preferred.

Qualifications

• 4-7 years of sales experience in relevant roles.
• Understanding of digital advertising technology and programmatic trading.
• Introductory familiarity with Out-of-Home (OOH) media and related ad tech.

Responsibilities

• Drive DSP revenue growth in the Benelux region.
• Onboard digital buyers and programmatic traders with the account team.
• Negotiate and manage media and platform agreements with agencies and brands.

Skills

Sales experience

Programmatic

Digital advertising tech

OOH familiarity

Client relationships

Job description

Vistar Media is the home of out-of-home (OOH). As a global ad tech company and the world's largest digital out-of-home (DOOH) advertising marketplace, we offer technology designed to make buying and selling OOH media easier. Our goal is simple: to help the world's marketers leverage OOH's unique ability to motivate and delight.

From strategic partnerships with major media owner networks to executing impactful campaigns with renowned global brands such as Nestlé, Porsche, Target, and Levi's, our team is filled with passionate, innovative, and collaborative problem solvers, engaging and entertaining consumers like you in the real world. Find your home in out-of-home - find your people at Vistar.

As of January 2025, Vistar Media was acquired by T-Mobile and is now part of T-Mobile Advertising Solutions. By combining our DOOH expertise with T-Mobile's unique customer insights and expansive omnichannel capabilities, we're creating new opportunities to innovate at scale and make a meaningful impact on the future of out-of-home media.

About the role:

We are looking for a highly motivated Senior Account Executive, Media Sales (Group Head level) to join our Demand Sales team and play a pivotal role in driving the growth of Vistar Media full stack (DSP and SSP) revenue within the dynamic EMEA region. In this role, you will be instrumental in fostering partnerships across Dentsu, significantly impacting the digital advertising landscape.

What you'll do:

• Sales & Revenue Growth: Drive the expansion of our DSP (Demand-Side Platform) revenue in the Benelux. Lead the development of strategic partnerships with media agencies and brands to consistently hit and exceed revenue targets.
• Platform Leadership: Master the intricacies of our platform and actively onboard digital advertising buyers and programmatic traders, together with the account team.
• Opportunity Research: Identify and capture high-potential opportunities within the Benelux region, and work together with the team to unlock incremental opportunities with traditional OOH buyers.
• Agreement Negotiation: Manage the negotiation and execution of media and platform agreements. Ensure successful fulfillment, long-term growth, and high-level management of key partnerships.
• Education & Training: Lead training sessions for clients on the digital OOH industry and programmatic trading models. Simplify complex media metrics to facilitate the seamless integration of OOH into broader digital advertising deals.
• Network Development: Build and maintain a robust industry network within the EMEA region. Represent the company at major industry events to elevate brand presence and market awareness.

What experience we're looking for:

• 4-7 years of experience and a background in sales positions
• Comprehension of digital advertising technology and programmatic
• Introductory familiarity with Out-of-Home (OOH) media and advertising, along with a readiness to expand your knowledge in this domain
• Skill in establishing and nurturing client relationships, showcasing retention and expansion strategies
• Leverage an existing network within Media Agencies to accelerate business development and market penetration (Strongly Preferred)

Who you are:

• Intrinsic drive, an unwavering commitment to achieving success, and the ability to nurture a small business division within a global support structure
• Independent and self-reliant, capable of spearheading the creation of new business opportunities and sales initiatives
• Composed in high-stress situations and adept at communicating with individuals from diverse backgrounds
• Confident in delivering presentations on technical, product, and business solutions