Senior ABX Marketing Leader - UK Remote

Turnitin; Manchester; Hybrid; GBP 90,000 - 120,000; Full time

Benefits offered by this job

Health Care

Education Reimbursement

Paid Time Off

Holidays

Retirement Plan

Wellness Reimbursement

Home Office Reimbursement

Job summary

Turnitin is seeking a Senior Account-Based Experience Marketing Manager (UK Remote). You will own the global ABX strategy, driving the evolution of a scalable go-to-market motion across product portfolios and regions.

You will align Sales, SDRs, Customer Success, Revenue Ops, and Marketing to deliver engagement, pipeline growth, and renewals with data-driven measurement and a strategic, account-centric mindset.

Qualifications

• 7+ years in B2B marketing with ABM/ABX focus.
• Experience owning ABM/X strategy with scalable programs.
• Strong account segmentation and lifecycle marketing understanding.

Responsibilities

• Own and lead global ABX strategy and roadmap.
• Define account planning, engagement frameworks and measurement models.
• Develop ABX plays across customer lifecycle: acquisition, expansion and retention.
• Lead cross-functional GTM alignment between Sales, Marketing, SDRs and Customer Success.
• Shape ABX technology and data roadmaps with relevant tools and data sources.
• Present program performance and insights to senior stakeholders.

Skills

ABM/ABX strategy

Pipeline influence

Stakeholder management

Sales alignment

Tools

Salesforce

Pardot

Marketing automation

Job description

Turnitin is seeking a Senior Account-Based Experience Marketing Manager (UK Remote). You will own the global ABX strategy, driving the evolution of a scalable go-to-market motion across product portfolios and regions.

You will align Sales, SDRs, Customer Success, Revenue Ops, and Marketing to deliver engagement, pipeline growth, and renewals with data-driven measurement and a strategic, account-centric mindset.