Sales Team Lead

BT Group; Birmingham; Hybrid; GBP 32,000 - 39,000; Full time

Benefits offered by this job

BT Pension scheme

25 days annual leave

Flexible benefits (cycle to work, etc)

Job summary

BT Group in Birmingham seeks a Sales Team Lead to manage a desk-based acquisition team for BT/EE customers. You’ll drive new business, nurture existing accounts, and coach agents to upsell across the EE and BT portfolio.

You will lead performance management, support development plans, and collaborate with internal and external partners to achieve high performance. The role offers hybrid working and a comprehensive benefits package.

Responsibilities

• Motivate and lead a desk-based sales team to upsell/cross-sell across the EE and BT portfolio.
• Coach, develop, and recognise performance to drive a high-performance culture.
• Build team capability through performance plans and career opportunities.
• Collaborate internally and externally to deliver results and share best practice.
• Meet KPIs and SLAs by planning to drive results and remove barriers to excellent customer care.
• Provide thought leadership to win in the market and improve sales outcomes.
• Develop and mature the sales model and opportunities to sell converged solutions.
• Improve service treatment in Desk Sales to boost retention and NPS.
• Understand the market and disseminate insight to the wider team.
• Train agents to broaden skills and stay compliant in sales activity.
• Handle customer escalations as the first point of contact and own the resolution.

Job description

Job Title: Sales Team Lead
Req ID: 60588
Job Function: Sales and Commercial
Posting Start Date: 02/11/2026
Posting End Date: 10/11/2026
Division: UK Business
Job Location: GBR-Birmingham-Three Snowhill
Advertised Salary: 35,000.00 with 30% OTE

Why this job matters

Manage and lead an inbound or outbound acquisition team from the desk for new BT/EE customers, with a view to winning new business and growing existing accounts where the opportunity presents itself. This role plays a key part in growing the SMB base by supporting and coaching a team of sales advisors winning new business in an increasingly competitive environment.

What you’ll be doing

• Motivate and lead a team of desk-based sales agents, motivating them to upsell/cross-sell across the EE & BT portfolio and nurture existing customers through handling customer queries and demonstrating how our product portfolio can add value to their business.
• Performance management, providing coaching, development opportunities and giving appropriate recognition to drive a high-performance culture.
• Develop the overall capability of the team by supporting individual needs with relevant performance plans and creating career opportunities.
• Collaborate by actively building relationships both internally and externally to deliver the best possible results and share best practice.
• Achieve KPIs to meet SLAs by creating robust plans to drive results and remove any barriers to providing excellent customer care.
• Provide thought leadership to win in the market.
• Develop and mature the sales model, making recommendations to improve model functionalities and opportunities to sell converged solutions.
• Develop and mature the service treatment model within Desk Sales to drive improved retention and NPS.
• Understand the market sector and disseminate insight to the wider team.
• Ensure the team receives all relevant communications and updates; train and develop agents to broaden skillsets and remain compliant in sales activity.
• Act as the first point of contact for any customer escalations and take full ownership of these, following processes to meet customer needs while driving ownership and responsibility for customer calls, ensuring every customer contact is seen as an opportunity.

Benefit

• Competitive salary
• Up to 30% on target bonus
• BT Pension scheme
• 25 days annual leave (not including bank holidays), increasing with service
• Huge range of flexible benefits including cycle to work, healthcare, season ticket loan
• World-class training and development opportunities
• Option to join BT Shares Saving schemes.
• Discounted broadband, mobile and TV packages
• Access to 100’s of retail discounts including the BT shop

Our working model

BT have moved to a hybrid working model - you can work from home certain parts of the week as per the SMART working model.