Sales Performance Manager

ABL Recruitment; England; On-site; GBP 60,000 - 80,000; Full time

Benefits offered by this job

Competitive salary

Benefits package

Job summary

A growing automotive firm in West London is seeking an experienced Sales Performance Manager to drive sales success across the Midlands. The role involves building strong dealer partnerships, executing commercial strategies, and providing market insights. Candidates should have a bachelor's degree and over 8 years in automotive sales with excellent communication and organizational skills. This office-based position also requires flexibility to travel throughout the region. Competitive salary and benefits are offered.

Qualifications

• 8+ years of experience in automotive sales and dealer network management.
• Strong existing relationships with UK dealer groups.
• Proven experience in projects such as site selection or dealership setup.

Responsibilities

• Develop and implement strategies to help dealers exceed sales targets.
• Build strong relationships with dealer groups and provide support.
• Conduct market analysis to identify growth opportunities.

Skills

Automotive sales experience

Dealer network management

Communication skills

Organizational abilities

Market analysis

Education

Bachelor’s degree in marketing, business, economics, or engineering

Job description

My client is seeking an experienced Sales Performance Manager to join their fast‑growing automotive business and play a pivotal role in driving commercial success across the Midlands. This is an exciting opportunity for someone who thrives in a dynamic environment, enjoys working closely with dealer partners, and is passionate about delivering strong sales results.

Salary: Competitive + Benefits

Sector: Automotive

Location: West London

Work style: Office based role

In this position, you will take full ownership of sales performance within the assigned region. You will work closely with the dealer network to build strong partnerships, execute commercial strategies, and support the continuous growth of the brand’s presence and market share in the UK. Your expertise and leadership will directly influence regional performance.

Key Responsibilities

• Drive Sales Performance: Develop and implement strategies that help dealers achieve—and exceed—their sales targets.
• Dealer Network Leadership: Build strong, motivating relationships with dealer groups and provide coaching, support, and tools to enhance their performance.
• Execute Commercial Strategy: Roll out campaigns, promotions, and new initiatives in line with my client’s overall business objectives.
• Market Insights: Conduct ongoing market and competitor analysis to identify opportunities, risks, and areas for growth.
• Brand Representation: Act as a regional ambassador for my client’s brand, ensuring consistent and positive representation across all channels.
• Customer Focus: Track customer satisfaction, support dealers in resolving issues, and contribute to improving the customer journey.
• Performance Reporting: Produce clear, insightful reports on regional sales, dealer activities, and market trends.

Candidate Requirements

• Bachelor’s degree in marketing, business, economics, or engineering
• 8+ years of experience in automotive sales and dealer network management
• Strong existing relationships with UK dealer groups
• Proven experience in projects such as site selection, facility standards, or dealership setup
• Excellent communication, planning, and organisational abilities
• A proactive, resilient, and solution‑oriented mindset
• Flexibility to travel throughout the region