Sales Operations - Senior B2B Analyst

Whitbread; Cambridgeshire and Peterborough; Hybrid; GBP 37,000 - 42,000; Full time

Job summary

Whitbread, the UK's largest hospitality business, is seeking a Senior B2B Analyst to support their Sales team. This role involves delivering insights through data analysis to optimize revenue and improve decision-making. Candidates should possess strong analytical skills, experience in SQL, and proficiency in PowerBI. Enjoy benefits like private healthcare and generous discounts.

Benefits

Private healthcare

Up to 10% matched pension

Up to 60% discount on Premier Inn stays

Annual Incentive of up to 15%

Qualifications

• Proven advanced analytical capability in a corporate environment.
• Strong interpersonal skills to communicate complex insights.
• Experience using SQL for data analysis.

Responsibilities

• Deliver insights into B2B sales and customers' activities.
• Create monthly executive summary updates on B2B performance.
• Develop departmental sales targets and dashboards in PowerBI.

Skills

Analytical capability

Interpersonal skills

Communication

Data manipulation

SQL

PowerBI

Trend identification

Education

Numerical/analytical degree or similar

Tools

PowerBI

Tableau

Job description

Job Title: Senior B2B Analyst

Salary: £37,000 - £42,000

Contract Type: Permanent

Location: Dunstable, LU5 5XE, hybrid working (3 days in the office, 2 days from home)

We’re looking for a Senior Business Analyst to support our Sales team.

The Senior B2B Analyst plays a critical role in the B2B Sales & Distribution team, delivering insights into Premier Inn and their customers' activities through rigorous analysis and measurement.

You’ll work closely with the B2B senior management to provide analysis, reporting, and insight to validate strategies and tactics, support effective decision-making, and maximize revenue and business intelligence.

You’ll leverage all available sources of B2B (Business to Business) data and MI. The Senior B2B Analyst will work with the Senior B2B managers to maximize revenue across Direct Sales (Business Booker, Groups), Indirect Sales (Travel Management Companies, Online Travel Agents), and Premier Inn Business Accounts.

You will also be responsible for creating monthly executive summary updates on B2B performance, developing departmental sales targets, and dashboards in PowerBI.

Why You’ll Love It Here:

• Private healthcare
• Up to 10% matched pension
• Up to 60% discount on Premier Inn stays and 25% on our restaurant brands
• Annual Incentive of up to 15%

Knowledge & Skills Required:

• Proven advanced analytical capability in a corporate environment, preferably with a numerical/analytical degree or similar foundation.
• Strong interpersonal skills and the ability to communicate complex insights to senior stakeholders.
• Experience using SQL for data manipulation and analysis in a commercial environment (preferred).
• Strong data manipulation and visualization skills, with good presentation capabilities. Experience in PowerBI (essential) or Tableau (desired).
• A confident communicator who can explore and discuss challenges collaboratively to find effective solutions.
• Experience in relevant industries (hospitality, airlines, retail, etc.) is desirable.
• Highly analytical, curious, and able to identify trends and patterns in trading performance data, translating insights into action plans.

We’re Whitbread, the UK’s largest hospitality business with over 1,200 hotels and restaurants across the UK. We’re more than just that; we’re the 38,000 people who make everyday experiences special, delighting over 5 million guests every month.

We are proud to have been recognized as a Top Employer for 14 consecutive years, voted a top apprenticeship employer by the Department of Education and Rate my Apprenticeship. This year, we placed #10 in the Stonewall Workplace Equality Index for our commitment to LGBTQIA+ inclusion and have been awarded as a Top 25 Exemplary Employer in the Investing in Ethnicity Parliamentary Matrix, leading the way in inclusion.