Senior B2B Sales Analyst

Premier Inn; Dunstable; Hybrid; GBP 35,000 - 50,000; Full time

Job summary

A leading company in the hospitality sector is seeking a Senior B2B Analyst in Dunstable for hybrid work arrangements. This role involves delivering critical insights to support the Sales team through data analysis, reporting, and stakeholder communication. Candidates should bring advanced analytical skills and experience with SQL and PowerBI, along with a collaborative spirit to work effectively within the team.

Benefits

Up to 10% matched pension

Up to 60% discount on Premier Inn stays

Annual Incentive of up to 15%

Qualifications

• Proven advanced analytical capability in a corporate environment.
• Strong data manipulation and visualization skills.
• Experience using SQL for data manipulation and analysis.

Responsibilities

• Deliver insights into customer activities through analysis.
• Create monthly Exec summary updates on B2B performance.
• Maximize revenue across Direct and Indirect Sales.

Skills

Analytical Capability

Interpersonal Skills

Data Manipulation

Data Visualization

Communication

Education

Numerical/Analytical Degree

Tools

SQL

PowerBI

Tableau

Job description

4 days ago Be among the first 25 applicants

This range is provided by Premier Inn. Your actual pay will be based on your skills and experience — talk with your recruiter to learn more.

Base pay range

Job Title: Senior B2B Analyst

Contract Type: Permanent

Location: Dunstable, LU5 5XE, hybrid working, 3 days a week in the office, 2 days from home

We’re looking for a Senior Business Analyst to support our Sales team. The Senior B2B Analyst plays a critical role in the B2B Sales & Distribution team, delivering insights into Premier Inn and their customers activities through rigorous analysis and measurement.

You’ll work closely with the B2B senior management to provide analysis, reporting and insight, to validate our agreed strategies and tactics, support effective decision making and maximise revenue and business intelligence.

You’ll be able to leveraging all available sources of B2B (Business to Business) data and MI and the Senior B2B Analyst will work with the Senior B2B managers to maximise revenue across Direct Sales (Business Booker, Groups), Indirect Sales (Travel Management Companies, Online Travel Agents) and Premier Inn Business Account.

You will also be responsible for creating monthly Exec summary updates on B2B performance, plus developing departmental sales targets and dashboards in PowerBI.

Why You’ll Love It Here:

• Up to 10% matched pension
• Up to 60% discount on Premier Inn stays and 25% discount on our Restaurant brands
• Annual Incentive of up to 15%

Knowledge & Skills Required:

• Proven advanced analytical capability in a corporate environment, preferably with a numerical/analytical degree or similar as a foundation.
• Strong interpersonal skills and able to communicate complex performance insights to multiple senior stakeholders.
• Ideally, experience using SQL for data manipulation and analysis in a commercial environment.
• Strong data manipulation and visualisation skills, with good presentation capability. Experience in PowerBI (essential) or Tableau (desired).
• A good communicator who can be confident to explore and discuss challenges with their peers and working collaboratively to find effective solutions to complex trading issues.
• Highly analytical and curious in their thinking and approach, and must be able to draw on their ability to identify trends and patterns in trading performance data, turning this into insight and formulating action plans.

We’re Whitbread the UK’s largest hospitality business with over 1,200 hotels and restaurants across the UK but we’re more than that. We’re the 38,000 people who make everyday experiences special that delight over 5 million guests every month.

We are proud to have been recognised as a Top Employer for 14 consecutive years, voted a top apprenticeship employer by Department of Education and Rate my Apprenticeship, this year we placed #10 in the Stonewall Workplace Equality Index for our commitment to LGBTQIA+ inclusion at Whitbread and have been awarded as a Top 25 Exemplary Employer in the Investing in Ethnicity Parliamentary Matrix as the only hospitality company leading the way in terms of Inclusion.

Seniority level

• Seniority level

  Associate

Employment type

• Employment type

  Full-time

Job function

• Job function

  Analyst

• Industries

  Hospitality, Hotels and Motels, and Travel Arrangements

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