Sales & Marketing Director

TN United Kingdom; London; On-site; GBP 60,000 - 100,000; Full time

Job summary

An innovative SME in London is seeking a dynamic Sales & Marketing Director who is passionate about the printing industry. This leadership role involves developing and executing integrated marketing strategies to enhance brand visibility and drive revenue growth. The ideal candidate will have a deep understanding of market trends and client needs, enabling them to inspire and motivate a team while presenting compelling proposals. Join a forward-thinking company that values creativity and the tactile experience of print, and help shape the future of their marketing initiatives in a vibrant and evolving industry.

Qualifications

• Proven experience in sales and marketing, preferably in the printing industry.
• Ability to develop and implement multi-channel marketing campaigns.

Responsibilities

• Develop and implement strategic marketing campaigns to grow client base.
• Increase online presence and social media activity for brand awareness.
• Identify new business opportunities and present tailored proposals.

Skills

Sales Strategy

Marketing Strategy

Social Media Management

Client Relationship Management

Market Research

Education

Bachelor's Degree in Marketing or Business

MBA or equivalent experience

Tools

CRM Software

Social Media Platforms

Job description

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One of London’s most innovative SME printing companies is looking for a Sales & Marketing Director. Part of the role will be to implement social media and marketing strategies and increase revenue through creative sales techniques.

This company is passionate about how the tactile element of print has the capacity to engage with customer’s senses. They believe the popularity of print is experiencing a new lease of life, and people are starting to rediscover their appreciation for print’s longevity. Our client wants the new addition to their team to share such passion and beliefs.

Although this long-established company started in the pre-digital age, they are now embracing the many channels available to promote their services, which is where your Sales & Marketing skills come into place.

They are looking for someone who can successfully develop and implement fully integrated, multi-channel strategic marketing and promotional campaigns. Promoting our client’s in-house print capabilities and print management service, you will continuously identify new sales channels and verticals to drive overall growth and increase margins.

We are looking for a Sales & Marketing Director who can lead from the front and is able to motivate the team. A thorough understanding of the printing industry is essential in order to inspire clients with new ideas and endless possibilities.

This is a Board level position and as such you must be able to prepare and present detailed reports and have a good understanding of the wider business operations.

Duties:

1. Market the company’s services through targeted campaigns in order to grow the client base.
2. Increase social media activity and drive online presence.
3. Identify new business opportunities and present the company’s services.
4. Obtain a detailed understanding of the client’s requirements and prepare specific project proposals, suggesting suitable materials and including detailed estimates.
5. Promote the company’s services at trade fairs and work with our internal creative team on the stand design.
6. Identify industry trends and carry out competitor research.