Sales & Events Lead for Golf & Corporate Bookings

Horton Golf Park; Epsom; Hybrid; GBP 33,000 - 35,000; Full time

Job summary

Horton Golf Park in Surrey near Epsom is seeking a Golf Operations Manager to drive profitable sales growth by converting inbound and outbound enquiries, managing the full sales journey from first contact to booking and post-event follow-up, and collaborating with Group Sales & Marketing to hit monthly and annual targets.

You will respond within 24 hours where practicable, upsell packages and upgrades, maintain Pipedrive CRM as the single source of lead management, and create confirmed bookings

Qualifications

• Strong sales, relationship-building and communication skills, with confidence converting enquiries and developing new business.
• Comfortable working to measurable targets and using CRM systems to manage multiple opportunities.
• Previous golf, leisure, hospitality, events or similar commercial experience.

Responsibilities

• Society golf
• Corporate golf days and corporate bookings
• Functions and private events
• Team building
• Meetings & Conferences
• Celebrations of life and wakes
• Deliver agreed monthly and annual revenue targets in line with budget, alongside agreed KPIs for conversion and outbound activity.
• Own the full sales journey: respond to relevant enquiries within 24 hours where practicable, qualify needs, arrange show-rounds, prepare proposals, follow up and close bookings.
• Maximise booking value through appropriate upselling of food, drink, packages, upgrades and additional activities.
• Maintain disciplined follow-up so no viable enquiry goes cold, and identify underperformance early with practical actions to improve conversion and revenue.
• Maintain Pipedrive (CRM) as the single source of lead management, ensuring every opportunity is accurately logged with stage, value, next action, notes, follow-up activity and lost reason where applicable.
• Create confirmed bookings in the relevant system, secure deposits, manage invoicing and appropriate debt chasing, escalating issues where necessary.
• Provide a concise monthly sales performance and forecast update covering results, conversion, issues and recommended actions.

Job description

Horton Golf Park in Surrey near Epsom is seeking a Golf Operations Manager to drive profitable sales growth by converting inbound and outbound enquiries, managing the full sales journey from first contact to booking and post-event follow-up, and collaborating with Group Sales & Marketing to hit monthly and annual targets.

You will respond within 24 hours where practicable, upsell packages and upgrades, maintain Pipedrive CRM as the single source of lead management, and create confirmed bookings