Sales Enablement & Partner Marketing Lead

Blue Light Card; Greater London; Hybrid; GBP 55,000 - 75,000; Full time

Benefits offered by this job

Hybrid working

25 days annual leave

Private Medical Insurance

Annual bonus scheme

Pension / auto-enrolment

On-site gym and parking

Job summary

Blue Light Card, a UK-based discount and member benefits provider, is creating a Sales Enablement role within the B2B Marketing function, in the Partnerships team. The role offers authentic ownership to build tools, programmes and ways of working that support confident partner conversations.

The successful candidate will own end-to-end enablement, use performance data to drive improvements, and collaborate across commercial, marketing and partnerships to raise the bar over time.

Qualifications

• Hands-on sales enablement experience building tools, playbooks, content or programmes
• Strong B2B marketing understanding and ability to tailor messages for partners
• Excellent written communication and ability to translate complex propositions into practical materials
• Experience owning programmes end-to-end from planning to delivery, measurement and optimisation

Responsibilities

• Build the Sales Portal as the central hub for the Partnerships team with collateral, case studies and tools
• Translate go-to-market strategy into practical enablement that supports priority accounts
• Own and deliver onboarding, refresher sessions and rollout of new tools and materials
• Develop and manage partner communications via HubSpot and other channels, including partner newsletters
• Oversee commercial enablement for B2B events, coordinating readiness and post-event learning
• Roll out scalable partner communications and reporting workflows
• Measure performance and adoption using data and feedback to identify improvements
• Create repeatable, scalable ways of working across sales enablement, partner communications and GTM activation

Skills

Sales enablement

B2B marketing

Content creation

Onboarding & training

Analytics & measurement

Cross-functional collaboration

AI-driven workflows

Tools

HubSpot

Job description

Blue Light Card, a UK-based discount and member benefits provider, is creating a Sales Enablement role within the B2B Marketing function, in the Partnerships team. The role offers authentic ownership to build tools, programmes and ways of working that support confident partner conversations.

The successful candidate will own end-to-end enablement, use performance data to drive improvements, and collaborate across commercial, marketing and partnerships to raise the bar over time.