Sales Development Representative

Unicorn; Greater London; Hybrid; GBP 30,000 - 45,000; Full time

Benefits offered by this job

Hybrid London origins

Growth exposure

Strong onboarding and enablement

Job summary

Unicorn is seeking a Sales Development Representative to join a high-performing GTM team, generating and qualifying pipeline for the sales organisation. The role suits someone with 1+ years in SDR/BDR, ideally in SaaS, and a strong understanding of FinOps or cloud cost management.

You will cover London hours with some US evening overlap, prospect and qualify leads, and work closely with Marketing and Sales to refine messaging and drive pipeline.

Qualifications

• 1+ years' experience in SDR/BDR or similar sales development role.
• Some experience with, or strong understanding of, FinOps, cloud infrastructure, or cloud cost management concepts.
• Degree educated.
• A track record of hitting or exceeding activity and pipeline targets.
• Excellent written and verbal communication skills.
• Comfortable working some hours aligned with the US market.
• Coachable, curious, and resilient — motivated to build a career in SaaS sales.
• Experience with a modern sales stack (Salesforce/HubSpot, Outreach/Salesloft, LinkedIn Sales Navigator) is a plus.

Responsibilities

• Prospecting and generating qualified pipeline through outbound calls, emails, and social selling.
• Researching and qualifying inbound leads, routing and booking meetings for Account Executives.
• Understanding prospects' cloud infrastructure and cost challenges for credible conversations.
• Working with Marketing and Sales to refine messaging, targeting, and outbound sequences.
• Maintaining accurate activity and pipeline data in the CRM.
• Hitting and exceeding monthly/quarterly meeting and pipeline targets.
• Building product and market knowledge across cloud cost management and FinOps.

Skills

SDR experience

SaaS familiarity

Communication skills

US hours availability

FinOps knowledge

Education

Bachelor's degree

Tools

Salesforce/HubSpot

Outreach/Salesloft

LinkedIn Sales Navigator

Job description

Location: London (Hybrid) — with some flexibility for US East Coast hours

About the Company

Our client is a fast-scaling, Y Combinator-backed SaaS platform operating in the FinOps / cloud cost management space, helping engineering and finance teams gain visibility and control over their cloud spend. They work with a growing roster of mid-market and enterprise customers across the UK and US, and are building out their go-to-market team to support continued growth on both sides of the Atlantic.

The Role

We're looking for a Sales Development Representative to join a high-performing GTM team, generating and qualifying pipeline for the sales organisation. This is a great opportunity for someone with a year or more of SDR/BDR experience who wants to specialise in a technical, high-growth category - with genuine progression into a closing role.

Because the business serves both UK and US customers, you'll need to be comfortable covering some early evening hours to collaborate with US-based colleagues and prospects, alongside standard London hours.

What You'll Be Doing

• Prospecting and generating qualified pipeline through outbound calls, emails, and social selling (LinkedIn, etc.)
• Researching and qualifying inbound leads, routing and booking meetings for Account Executives
• Understanding prospects' cloud infrastructure and cost challenges well enough to have credible, consultative conversations
• Working closely with Marketing and Sales to refine messaging, targeting, and outbound sequences
• Maintaining accurate activity and pipeline data in the CRM
• Hitting and exceeding monthly/quarterly meeting and pipeline targets
• Building product and market knowledge across cloud cost management, FinOps practices, and the wider SaaS/infrastructure landscape

What We're Looking For

• 1+ years' experience in an SDR, BDR, or similar sales development role, ideally within SaaS
• Some experience with, or a strong understanding of, FinOps, cloud infrastructure, or cloud cost management concepts (AWS/Azure/GCP, cloud billing, cost optimisation, etc.)
• Degree educated
• A track record of hitting or exceeding activity and pipeline targets
• Excellent written and verbal communication skills
• Comfortable working some hours aligned with the US market
• Coachable, curious, and resilient — genuinely motivated to build a career in SaaS sales
• Experience with a modern sales stack (e.g. Salesforce/HubSpot, Outreach/Salesloft, LinkedIn Sales Navigator) is a plus

What's on Offer

• Hybrid working from London
• Exposure to a fast-growing, category-defining part of the SaaS market
• Supportive, high-performing team culture with strong onboarding and sales enablement