Sales Development Representative

Secret Source; Leicester; Hybrid; GBP 30,000 - 40,000; Full time

Benefits offered by this job

25 days holiday + bank holidays

Professional training budget

Flexible hybrid working

Job summary

A growing technology services firm in Leicester seeks a driven Sales Development Representative to support outbound sales efforts. Key responsibilities include prospecting, qualifying leads, and booking meetings through cold outreach methods. The ideal candidate has over 2 years of experience in B2B sales and a strong understanding of technology services. This role offers a hybrid working model and a supportive environment for career development, making it suitable for proactive individuals eager to achieve measurable results.

Qualifications

• 2+ years of experience in a B2B SDR or sales-focused role.
• Demonstrated success in outbound prospecting and lead generation.
• Excellent written and verbal communication skills.

Responsibilities

• Identify and research potential clients and target accounts.
• Initiate contact with prospects through various outreach methods.
• Assess leads to determine fit and schedule meetings.

Skills

B2B SDR experience

Outbound prospecting

Cold calling

Strong communication skills

Consultative selling

Tools

CRM systems

Job description

About Us
Evolved-Ideas are a UK-headquartered software development partner working across Europe, helping ambitious organisations design, build, and scale digital platforms that truly support their business goals. With decades of experience developing mobile apps, web platforms, APIs, and AI-driven systems for organisations that understand technology is a strategic advantage - not a cost centre.

We have delivery teams across the UK, Spain, and Ukraine. As we continue to grow our UK presence, we are expanding our team and are looking for a driven Sales Development Representative to support our outbound sales efforts and help fuel our next stage of growth.

The Role

As a Sales Development Representative, you will be responsible for generating new business opportunities by prospecting, qualifying leads, and booking meetings, focusing on the top of the sales funnel through cold outreach (calls, emails, LinkedIn) to build initial interest and pass qualified prospects to closers. Key duties include researching targets, nurturing relationships, managing CRM data, and collaborating with marketing and sales teams to ensure a steady pipeline of potential customers.

This role is ideal for someone who enjoys proactive outreach, understands the technology services landscape, and is motivated by measurable results.

What You’ll Do / Key Responsibilities

• Prospecting & Research: Identify and research potential clients and target accounts using various tools and strategies.
• Outreach: Initiate contact with prospects via cold calling, emailing, and social selling (LinkedIn) to gauge interest.
• Lead Qualification: Assess leads against predefined criteria to determine if they are a good fit for the product/service.
• Meeting Booking: Schedule initial discovery calls or demos between qualified leads and Account Executives.
• Nurturing: Follow up with interested prospects and maintain relationships.
• CRM Management: Accurately log activities and update prospect information in the CRM system.
• Collaboration: Work closely with Marketing for campaign alignment and AEs to ensure smooth handoffs.
• Product Knowledge: Develop a deep understanding of the company's offerings to effectively communicate value.

What You Bring

• 2+ years of experience in a B2B SDR, or sales-focused role.
• Exposure to or understanding of software development services, digital products, or technology solutions.
• Demonstrated success in outbound prospecting, including cold calling and email campaigns.
• Experience running creative and data-driven lead generation initiatives.
• Strong consultative selling skills with the ability to uncover challenges and propose solutions.
• Excellent communication skills, both written and verbal, with confidence engaging senior stakeholders.

What We Offer

• 25 days holiday + bank holidays to support a healthy work-life balance.
• Training budget to foster your professional growth and career development.
• Hybrid working — with flexibility to balance home and office time.
• Join a team that values collaboration, creativity, and bold ideas.