Sales Coordinator

The-Belfry; Sutton Coldfield; On-site; GBP 24,000 - 29,000; Full time

Benefits offered by this job

Free onsite parking

Complimentary meals during shifts

Resort discounts for staff & family

Perkbox

Job summary

The Belfry Hotel & Resort is seeking a proactive Sales Coordinator to join our Sales team. You will support Account Directors and the Commercial Director, coordinating client communications and events.

A minimum of 2 years in a mid-to-large hotel sales environment is required, with strong verbal and written skills and solid knowledge of Excel and hotel PMS systems such as Delphi and Opera. Join us on-site and contribute to a fast-paced, target-driven environment.

Qualifications

• Minimum 2 years’ experience in a mid to large hotel sales team.
• Excellent verbal and written communication skills.
• Strong computer literacy including Excel and hotel PMS (Delphi & Opera).

Responsibilities

• Coordinate with Sales Account Directors and Commercial Director to ensure seamless client and internal communications.
• Organise fam trips, showrounds, client entertainment events.
• Support exhibitions and industry events participation.
• Maintain account production information and agent production listings.
• Provide sales team and client communications support.
• Keep Belfry intranets up to date with Belfry information.
• Assist with diary management and sales team reporting.

Skills

Verbal communication

Written communication

Attention to detail

Customer service

Teamwork

Tools

Delphi/Opera PMS

Excel

Job description

The Belfry Hotel & Resort is an award-winning destination with 450+ luxurious rooms and suites, a selection of vibrant restaurants and bars, versatile event and meeting spaces and a relaxing leisure club and spa. Our three exceptional golf courses - including the legendary Brabazon - are celebrated around the world. Whether you're inspired by our iconic fairways, drawn to the tranquillity of the spa, excited by guest-facing roles, or energised by the work behind the scenes, you'll find your place within our dynamic and welcoming team.

The Belfry has undergone a major expansion and renovation with an investment of over £80 million, marking an exciting chapter in our history. The resort has been transformed with the addition of The Masters Suite, a stunning new event space, a state-of-the-art leisure club plus a host of other enhancements that elevate the Belfry experience like never before.

We believe in taking care of our team just as much as we do our guests. That's why we were named in the 2026 Caterer’s Top 30 Best Places to Work and the Sunday Times Top 10 Places to Work 2026.

Sales

The Sales team at The Belfry drives the resort’s success by connecting people with unforgettable experiences. Working in our Sales team means being part of a fast-paced, goal-driven environment where every day brings new challenges, opportunities, and achievements. It’s a dynamic team where ideas are valued, and careers can grow.

Salary

The salary for this role is £26,436 per annum, plus tips.

About you

The ideal candidate will have a minimum of 2 years’ experience in a mid to large hotel sales team and possess excellent verbal & written communication skills.

In addition, you will be:

• Methodical - accurate & ability to work on own initiative, with outstanding attention to detail.
• Computer literate, with experience of hotel PMS. i.e. Delphi & Opera, Microsoft & proficient in Excel
• Sales focused and enthusiastic, with excellent customer service skills.
• Flexible and capable of working well within a team.
• Can do attitude, ability to deal with different personality types

About the Role

As Sales Coordinator, you will work alongside the Sales Account Directors and the Commercial Director to ensure seamless communication between both the client and internal stakeholders. Other responsibilities are as follows:

• Organisation of Fam Trips, showrounds, client entertainment events
• Support with the organisation and team attendance of Exhibitions & Industry Events
• Keep Account production information up to date and manage preferred agent production
• Support the sales team with client & team comms
• Keep Agent intranets up to date with Belfry info
• Manage the listings for Venue Directory & Cvent for optimum performance
• Support the Commercial Director with team comms, meetings & diary management
• Sales team reporting
• Support with appts on site

Belfry Benefits

Learning & Development

We invest in our people through hands-on coaching, mentoring, and a wide range of in-house training, supported by our online learning hub, The Belfry Campus. Apprenticeships across multiple roles offer nationally recognised qualifications, while our LEAD development programme supports career progression from entry level to senior leadership. We proudly promote from within wherever possible, with clear development pathways to help you reach your full potential.

Showing Our Appreciation

We recognise and reward our teams through the Belfry Awards, long service recognition, loyalty rewards, and additional holidays. Enjoy generous discounts across the resort for you, friends, and family, plus everyday savings through Perkbox. Free onsite parking and complimentary meals during shifts are also provided.

Making a Difference

Sustainability and community are at the heart of what we do. Set within 550 acres, we are proud holders of Earthcheck, Green Tourism, and GEO certifications. Our ESG led approach drives meaningful community impact and charitable fundraising, alongside our commitment to environmental stewardship.

Our Values

Working here means being part of a supportive, values driven community. Our Belfry Beliefs - Make a Difference, Own Our Actions, Better Together, and Deliver Every Day - guide how we work, support one another, and succeed together.

Expected Salary (this is not sent to the employer)

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