Conference & Events Sales Executive

The Belfry; Sutton Coldfield; On-site; GBP 25,000 - 35,000; Full time

Benefits offered by this job

Mental health support

Free onsite parking

Complimentary meals during shifts

Discounted gym memberships

Job summary

The Belfry in Sutton Coldfield is seeking a C&E Sales Executive to support the sales team in achieving targets and ensuring exceptional service. Responsibilities include managing enquiries, event coordination, and client communication. This role is ideal for someone with over a year of experience in hotel sales, excellent communication skills, and proficiency with hotel PMS.

The Belfry promotes a supportive and inclusive work environment with extensive learning opportunities and staff benefits. As a recognized top employer, the wellbeing of its team is a priority with numerous support programs and rewards.

Qualifications

• Minimum of 1 year experience in a mid to large hotel sales team.
• Methodical, with outstanding attention to detail.
• Ability to work on own initiative.

Responsibilities

• Support the sales team to achieve targets in line with budget.
• Handle day to day enquiries and event coordination.
• Create event function sheets for clients' requirements.

Skills

Excellent verbal & written communication skills

Customer service skills

Computer literate with hotel PMS experience

Sales focused and enthusiastic

Tools

Delphi

Opera

Job description

The Belfry Hotel & Resort is an award-winning destinationwith 450+ luxurious rooms and suites, a selection of vibrant restaurants andbars, versatile event and meeting spaces and a relaxing leisure club and spa.Our three exceptional golf courses - including the legendary Brabazon - arecelebrated around the world. Whether you're inspired by our iconic fairways,drawn to the tranquillity of the spa, excited by guest-facing roles, orenergised by the work behind the scenes, you'll find your place within ourdynamic and welcoming team.

The Belfry has undergone a major expansion and renovationwith an investment of over £80 million, marking an exciting chapter in ourhistory. The resort has been transformed with the addition of The MastersSuite, a stunning new event space, a state-of-the-art leisure club plus a hostof other enhancements that elevate the Belfry experience like never before.

We believe in taking care of our team just as much as we doour guests. That's why we were named in the 2024 & 2025 Caterer’s Top 30Best Places to Work.

The Sales Team

The Belfry Hotel & Resort Sales Team won the miaList Best Sales and MarketingTeam, a testament to their excellent customer relationships and results-drivenwork ethics. Our sales office is a fast-paced, supportive environment, withpeople who are passionate about delivering great service and achieving theirpotential.

About the Role

Asa C&E Sales Executive you will be responsible for supporting the sales teamto achieve their targets in line with budget.The successful applicantwill support the team by undertaking day to day enquiry handling and eventco-ordination, ensuring The Belfry standards are maintained.

Youwill also be responsible for:

• Following thehotel sales process, hotel show rounds and sales efforts, customerentertaining, forecasting and space release policy, event managementprocedures and policies, billing policies are correct and followed
• Directly answersall incoming group inquiries/opportunities
• Being the point ofcontact with the customer for all pre planning details
• Creating eventfunction sheets to ensure clients requirements are accurately documentedand distributed to the wider resort
• General callhandling to discuss event details including using questioning techniquesand handling objections
• Conducting face toface site visits/menu tastings and final detail calls
• Booking andattending client pre & post event meetings
• Assist in takingenquiries and covering the phones during busy period

About you

Theideal candidate will have a minimum of1 years’ experience in a mid tolarge hotel sales team and possessexcellent verbal & writtencommunication skills.

Inaddition, you will be:

• Methodical -accurate & ability to work on own initiative, with outstandingattention to detail
• Computer literate,with experience of hotel PMS. i.e. Delphi & Opera
• Sales focused andenthusiastic, with excellent customer service skills
• Flexible andcapable of working well within a team.

Learning & Development

We invest in our people through hands-on coaching, mentoring,and a wide range of in-house training, supported by our online learning hub,The Belfry Campus. Apprenticeships across multiple roles offer nationallyrecognised qualifications, while our LEAD development programme supports careerprogression from entry level to senior leadership. We proudly promote fromwithin wherever possible, with clear development pathways to help you reachyour full potential.

Your wellbeing matters. In partnership with The Burnt ChefProject, we offer mental health support and funded counselling, alongside lifeassurance, 24/7 GP access, health cash plans, and menopause support. Wagestreamhelps you manage your earnings and savings, while our Cycle2Work scheme anddiscounted gym memberships encourage a healthy lifestyle.

Showing Our Appreciation

We recognise and reward our teams through the Belfry Awards,long service recognition, loyalty rewards, and additional holidays. Enjoygenerous discounts across the resort for you, friends, and family, pluseveryday savings through Perkbox. Free onsite parking and complimentary mealsduring shifts are also provided.

Making a Difference

Sustainability and community are at the heart of what we do.Set within 550 acres, we are proud holders of Earthcheck, Green Tourism, andGEO certifications. Our ESG led approach drives meaningful community impact andcharitable fundraising, alongside our commitment to environmental stewardship.

Our Values

Working here means being part of a supportive, values drivencommunity. Our Belfry Beliefs - Make a Difference, Own Our Actions, BetterTogether, and Deliver Every Day - guide how we work, support one another, andsucceed together.