Retail Sales Advisor - 30 hours

DFS; Sheffield; On-site; GBP 26,000 - 42,000; Full time

Benefits offered by this job

Discounts

Holiday allowance

Parental leave

Wellbeing benefits

Pension & Sharesave

Life Assurance

Job summary

DFS is looking for a friendly Retail Sales Advisor to guide customers in selecting sofas, beds, and finishing touches. You’ll deliver great service with a welcoming demeanor, contribute to a high-energy retail environment, and enjoy training that supports your development.

With flexible hours and uncapped commission potential, this role rewards customer-focused performance in a leading UK sofa retailer. No prior sales experience is required, just enthusiasm for helping people feel at home.

Qualifications

• Full training provided; no prior sales experience required.
• Friendly and approachable with strong interpersonal skills.
• Willingness to work flexible store hours across weekdays and weekends.

Responsibilities

• Customer connection: Build natural connections, listen to customers, and provide expert advice.
• Passionate about product: Confidently recommend best options with product knowledge.
• Sales success: Guide customers through the buying journey and ask effective questions.
• Honest advice and accuracy: Be transparent and build trust with customers.
• Store pride: Keep showroom visually appealing for a consistent journey.
• Team spirit: Collaborate, share tips, support colleagues, and create a positive environment.

Skills

Customer service

Communication

Sales

Product knowledge

Interpersonal skills

Job description

Your new role

About Us:

It takes a whole lot of passion to be at the centre of what makes a house feel like home - and that's just what we do at DFS . We’re the leading sofa retail specialist in the UK, helping people find a comfy seat on their great quality sofas since 1969.

About the role:

As a Retail Sales Advisor, you are the heartbeat of the store, guiding customers to find the perfect sofa, bed, or finishing touches. You'll use your passion for great service to bring comfort and joy into every customer's home.

We’re looking for someone friendly and approachable who enjoys connecting with people. Full training is provided; no sales experience is necessary

Here’s what we offer:

The Highlights

• Competitive Pay & Work-Life Balance: With an hourly rate of £12.71 and a reliable schedule, leading to a strong annual earning potential including uncapped commission.
• Our store hours are pretty flexible: 10am-8pm on weekdays, 10am-6pm on Saturdays, and 10am-5pm on Sundays. You might not be working every weekend, but hitting those peak times is a great way to boost your earnings.
• Growth and Training: Learn new skills and develop your career with us.

There’s more...

• Generous holiday allowance - the time you need to rest and relax and the longer you’re with us, the more time you’ll get. Opportunity to purchase additional holidays each year.
• Enhanced maternity, paternity and adoption leave to give you the time you need to settle in with your new family member.
• Discounts: Get 30% off DFS and Sofology products for yourself, plus discounts for friends and family - and savings at big brands like Sainsbury's, ASOS, and IKEA.
• Wellbeing Perks: Access healthcare services, an Employee Assistance Programme, and discounted gym memberships.
• Pension and Savings: Join our Group Pension and Sharesave schemes.
• Life Assurance & Sick Pay: Peace of mind with Life Assurance and Company Sick Pay.

What you’ll be doing:

We’re experts on how to make our customers feel at home. With your friendly service and natural instincts for helping them find exactly what they need, you’ll be smashing your sales numbers in no time.

• Customer connection: Build natural connections, truly listening to customers, and delivering expert advice every time.
• Passionate about product: Confidently recommend the best options, demonstrating your product expertise.
• Sales success: Guide customers through the buying journey, asking great questions to help them find the perfect fit.
• Offer honest advice and accuracy: Be real with customers, offering honest advice and building trust .
• Store pride: Keep our showroom stunning, ensuring a consistent and beautiful customer journey.
• Team spirit: Play to win for the same team, sharing tips, supporting each other, and creating a fun environment.

Our Commitment to Inclusion:

dfs are committed to a culture where everyone feels welcome, valued, and can thrive at work. We celebrate diverse voices, champion inclusion, and support each other through our growing colleague networks. We invest in partnerships that drive change, from introducing the Hidden Disabilities Sunflower and supporting Doncaster Pride, to partnering with Carers UK and developing leaders with Diversity in Retail .

We’re proud to be an equal opportunities employer, committed to building a workplace that reflects the communities we serve . So, if your experience doesn’t quite match the specification, we’d still really love to hear from you.

(All roles are subject to satisfactory DBS checks.)