Remote Creative Strategy Lead for 3 Brands

Jobgether; United Kingdom; Remote; GBP 54,000 - 63,000; Full time

Benefits offered by this job

Remote-first environment

Flexible freelance or permanentEngl

Flexible workload: 20-35 hours/week

Competitive compensation: €65,000-€75,

Job summary

Jobgether is seeking an experienced Creative Strategist and Leader to guide three brands in a remote-first role. You will translate performance data into scalable content strategies, build a structured testing framework, and provide clear creative direction to content creators and performance marketing specialists.

You will oversee content planning, prioritise work across brands, and refine brand identity while maintaining high standards across visual execution and messaging.

Qualifications

• Minimum five years in creative strategy, art direction, or creative leadership with a focus on performance marketing.
• Ability to translate metrics (scroll-stop rate, CTR, conversion) into creative decisions.
• Experience building or managing a structured creative testing framework.
• Strong eye for creative quality and decisive final approvals.
• Excellent messaging, copywriting, and audience relevance with visual design.
• Experience leading or coordinating creative teams across multiple brands.
• Fluent German for reviewing German copy and concepts; strong English for internal collaboration.
• Collaborative mindset with content and performance marketing teams.
• Strong organizational and prioritization skills for strategic planning and execution.

Responsibilities

• Lead creative strategy, QA, and content planning across three brands.
• Translate performance data into actionable creative recommendations and testing hypotheses.
• Define creative angles, formats, and audience messaging; explore new opportunities.
• Provide final approvals for assets; give clear feedback to reduce revisions.
• Own content pipeline and creative roadmap; manage workloads and deadlines.
• Drive brand development and ensure distinct audience voice and tone.
• Introduce structured processes for ideation, testing, and iteration.
• Develop sustainable long-term content concepts beyond individual campaigns.
• Collaborate with content and performance teams to align with business goals.

Skills

Creative strategy

Art direction

Creative leadership

Performance marketing

Paid social creatives

German fluency

English communication

Cross-functional collaboration

Project management

Tools

Meta Ads

Google Ads

Asana

Analytics platforms

Job description

Jobgether is seeking an experienced Creative Strategist and Leader to guide three brands in a remote-first role. You will translate performance data into scalable content strategies, build a structured testing framework, and provide clear creative direction to content creators and performance marketing specialists.

You will oversee content planning, prioritise work across brands, and refine brand identity while maintaining high standards across visual execution and messaging.