Remote B2B Growth Marketing & Lifecycle Lead

Digital Marketing Supermarket; Grã-Bretanha; Teletrabalho; GBP 18 000 - 27 000; Tempo integral

Vantagens oferecidas por esta oferta de emprego

Medical insurance

Dental insurance

Vision insurance

Short-Term Disability

Life insurance

401(k) with match

Paid time off

Flexible Fridays

Remote work option

Mentoring opportunities

Diversity-friendly

Resumo da oferta

Logical Media Group in the United Kingdom is looking for a mid-level Email & Lifecycle Specialist to drive CRM-led campaigns for B2B clients. This role is open to remote candidates worldwide and is permanent.

Expect to work across analytics, reporting and omni-channel programs to optimize customer journeys. The ideal candidate has experience with Hubspot or similar platforms, can manage multi-channel campaigns, and collaborate with sales to deliver measurable ROI.

Qualificações

• CRM platform proficiency, Hubspot preferred.
• Experience tailoring performance marketing to unique customer journeys.
• Ability to identify new marketing channels and target audiences.
• Comfortable with collaboration and presentations, both internal and client-facing.
• 2+ years of B2B strategy experience in-house or agency preferred.

Responsabilidades

• Collaborate with cross-functional account teams to execute high impact initiatives and customer journeys from kickoff to launch.
• Develop cross-channel programs aligned to customer journey insights.
• Operationalize program-based strategies with client stakeholders.
• Lead strategic meetings to align on client goals and ensure programs meet customer needs.
• Oversee creation of emails, forms, landing pages, reports, and related infrastructure to optimize marketing performance.
• Build multi-channel reports and define account success while seeking efficiency and impact improvements.
• Maintain data hygiene and integrations between marketing and sales platforms (Hubspot, Salesforce, Marketo, Pardot).
• Participate in campaign planning including timelines, budget, progress, and messaging.

Conhecimentos

Analytics & reporting

Account-based marketing

Product launches

Budget management

Stakeholder management

Ferramentas

Hubspot

Salesforce

Marketo

Pardot

Descrição da oferta de emprego

Logical Media Group in the United Kingdom is looking for a mid-level Email & Lifecycle Specialist to drive CRM-led campaigns for B2B clients. This role is open to remote candidates worldwide and is permanent.

Expect to work across analytics, reporting and omni-channel programs to optimize customer journeys. The ideal candidate has experience with Hubspot or similar platforms, can manage multi-channel campaigns, and collaborate with sales to deliver measurable ROI.