Remote ABM Campaign Strategist for Enterprise Growth

Kinaxis; United Kingdom; Remote; GBP 70,000 - 90,000; Full time

Benefits offered by this job

Flexible vacation

Flexible work options

Well-being programs

Virtual fitness classes

Mentorship programs

Recognition programs

Hackathons

Job summary

Kinaxis is seeking a Campaign Marketing Strategist to lead ABM and integrated marketing for strategic accounts. The role partners with Sales to plan and invest in target opportunities, designing multi-channel programs to drive engagement and revenue.

You will leverage analytics, market trends, and cross-functional collaboration to deliver measurable outcomes while aligning GTM strategies with business goals. This is a remote UK position with flexibility and growth opportunities.

Qualifications

• Bachelor’s degree in marketing, communications, business or related field
• 7+ years of progressive B2B marketing experience including ABM, demand generation, integrated marketing or revenue marketing
• Proven success developing and executing ABM strategies that drive engagement, pipeline growth, and revenue
• Experience partnering with Sales leaders and strategic account teams to develop account plans and aligned go-to-market strategies
• Strong analytical skills using account intelligence, engagement data and performance metrics
• Experience using marketing automation, CRM, ABM, and sales enablement platforms (e.g., Salesforce, 6sense, LinkedIn, Highspot)
• Demonstrated ability to influence cross-functional stakeholders and drive alignment across Sales, Marketing, Product Marketing, and Revenue Operations

Responsibilities

• Develop and execute ABM strategies for strategic and enterprise accounts to drive engagement, pipeline growth, and revenue outcomes
• Partner with Sales to identify priorities, build account plans, and align marketing investments to target account opportunities
• Design and orchestrate integrated 1:1 and 1:few marketing programs across multiple channels to support account acquisition and expansion
• Leverage account intelligence, engagement insights, and analytics to optimize strategy and maximize business impact
• Serve as the primary marketing advisor for assigned strategic account teams on ABM best practices
• Collaborate with Product Marketing, Field Marketing, Revenue Operations, and Sales to deliver coordinated account experiences
• Manage demand requests for ad-hoc marketing needs of the sales team and track key account metrics
• Utilize marketing automation and CRM to build, launch and measure campaigns and lead nurturing workflows
• Stay informed about industry trends and emerging ABM technologies and recommend innovative approaches

Skills

ABM

Demand generation

Integrated marketing

Revenue marketing

Sales alignment

Analytical skills

Marketing automation

CRM platforms

Communication skills

Strategic thinking

Education

Bachelor’s degree in marketing/communications/business

Tools

Salesforce

6sense

LinkedIn

Highspot

Job description

Kinaxis is seeking a Campaign Marketing Strategist to lead ABM and integrated marketing for strategic accounts. The role partners with Sales to plan and invest in target opportunities, designing multi-channel programs to drive engagement and revenue.

You will leverage analytics, market trends, and cross-functional collaboration to deliver measurable outcomes while aligning GTM strategies with business goals. This is a remote UK position with flexibility and growth opportunities.