Regional Motorcycle Sales Manager - North&Midlands (Remote)

BMS Performance Ltd.; Manchester; Hybrid; GBP 40,000 - 42,000; Full time

Benefits offered by this job

Hybrid company car

Job summary

BMS Performance Ltd. is expanding its regional sales team and seeking a Regional Account Manager to cover the North & Midlands. You will manage a portfolio of independent retailers and multi-site groups, developing strategic plans to grow sales and improve stock performance.

The role is predominantly field-based with a hybrid working model and requires a proactive, analytical approach, strong relationship skills, and a full UK driving licence. A market-leading motorcycle product portfolio awaits.

Qualifications

• Proven experience in field sales or regional account management.
• Track record of managing large accounts including multi-site customers.
• Retail sector experience with seasonal trading patterns and promotions.
• Ability to build and execute structured account development plans.
• Strong relationship-building, negotiation and influencing skills.

Responsibilities

• Regional account management: Own and develop relationships across retailers and regional groups, from one- or two-site businesses to chains with ~15 locations.
• Strategic account growth: Build structured account plans to increase sales and revenue across the region.
• Seasonal selling: Plan for seasonal demand and ensure products are available at the right time.
• Range planning and stock management: Advise on product selection, ranging, stock availability and replenishment.
• Stock pull-through: Improve sell-through, manage stock and reduce slow-moving inventory.
• Retail marketing strategies: Collaborate on promotions and local marketing to drive demand.
• Commercial performance: Review account performance, identify gaps and opportunities with data-driven insights.
• Relationship development: Build strong relationships with key decision-makers across businesses.
• Territory management: Plan and prioritise time across the North and Midlands for growth.

Skills

Field sales

Regional account management

Territory management

Relationship building

Negotiation

Analytical

Driving licence

Job description

BMS Performance Ltd. is expanding its regional sales team and seeking a Regional Account Manager to cover the North & Midlands. You will manage a portfolio of independent retailers and multi-site groups, developing strategic plans to grow sales and improve stock performance.

The role is predominantly field-based with a hybrid working model and requires a proactive, analytical approach, strong relationship skills, and a full UK driving licence. A market-leading motorcycle product portfolio awaits.