PPC Manager

Searchability®; Stockport; On-site; GBP 45,000 - 55,000; Full time

Benefits offered by this job

Salary up to £50k depending on experience

Opportunity to shape paid media strategy

Collaborative marketing team environment

Exposure to large-scale budgets

Job summary

A leading eCommerce company based in Stockport is seeking a hands-on PPC Manager to lead their paid media strategy. The role involves managing Google Ads, Microsoft Ads, and Meta Ads campaigns while optimizing performance metrics like CTR and ROAS. You will work with a collaborative marketing team and focus on audience targeting and campaign effectiveness, with salary up to £50k depending on experience. Strong analytical skills and 5+ years of relevant experience are required.

Qualifications

• 5+ years experience managing Google Ads and Microsoft Ads campaigns.
• Experience running Meta Ads campaigns across awareness and conversion objectives.
• Strong analytical skills with a focus on data interpretation.

Responsibilities

• Take ownership of all paid advertising activity across different platforms.
• Manage campaign performance and identify growth opportunities.
• Optimise revenue through careful management of key metrics.

Skills

PPC Management

Google Ads

Microsoft Ads

Meta Ads

Data Analysis

Campaign Optimisation

Audience Targeting

Job description

• Lead ownership of Google Ads, Microsoft Ads, and Meta paid media campaigns
• Opportunity to drive measurable revenue growth within a growing eCommerce environment

About the client:

Due to continued growth, we’re working with an established and fast-growing organisation that operates a successful eCommerce platform serving both B2B and B2C customers.

The business is investing heavily in digital performance and is looking for a hands-on, analytical PPC Manager to take ownership of paid media strategy and execution while identifying opportunities to scale revenue.

The benefits:

• Salary up to £50k depending on experience
• Clear opportunity to own and shape paid media strategy
• Collaborative marketing team environment
• Exposure to large-scale paid media budgets and growth projects
• Opportunity to influence CRO, feed optimisation, and audience strategy

The PPC Manager role:

As PPC Manager, you will take full ownership of all paid advertising activity across Google Ads, Microsoft Ads (Bing), and Meta.

Working closely with the Head of eCommerce and wider marketing team, you will manage campaign performance, identify growth opportunities, and optimise revenue through careful management of key metrics including CTR, CPC, impression share, and ROAS.

You will also play a key role in Shopping feed optimisation, audience segmentation, and Customer Match strategies, ensuring campaigns align with user lifecycle and intent.

This role suits someone who enjoys deep analysis, structured experimentation, and uncovering performance insights from data while maintaining a strategic view of account growth.

Key areas of focus include:

• Optimising paid search and Shopping campaigns for revenue and ROAS
• Improving CPC efficiency and impression share across non-brand campaigns
• Managing and improving product feeds for Shopping performance
• Developing audience and Customer Match strategies
• Running structured testing across bidding strategies, targeting, and creative
• Collaborating with internal teams to improve landing page performance and CRO
• Reporting insights and strategic recommendations to senior stakeholders
• 5+ years experience managing Google Ads and Microsoft Ads campaigns
• Experience running Meta Ads campaigns across awareness and conversion objectives
• Strong experience scaling non-brand search and Shopping campaigns
• Deep understanding of bidding strategies, match types, Quality Score, and auction insights
• Experience with product feed optimisation and segmentation
• Knowledge of Customer Match Lists and audience targeting strategies
• Analytical mindset with strong data interpretation skills
• Experience running structured testing and experimentation frameworks

To be considered

Please either apply through this advert or email me directly via [e-mail].

For further information please call me on 01244 739 369 / 07719 051 883.

By applying for this role, you give express consent for us to process and submit (subject to required skills) your application to our client in conjunction with this vacancy only.

PPC, Paid Media, Google Ads, Microsoft Ads, Meta Ads, eCommerce, Shopping Campaigns, Performance Marketing, CRO, Digital Marketing, Audience Targeting, Campaign Optimisation, Data Analysis