PPC Campaign Architect – Growth & ROI

Iconic Media Group; Birmingham; On-site; GBP 38,000 - 60,000; Full time

Job summary

Iconic Media Group in Wolverhampton is seeking a PPC specialist to join our growing digital marketing team. You will manage paid search and paid social campaigns for diverse clients, taking ownership from planning to execution.

The role requires hands-on experience with Google Ads, Bing Ads and social platforms, strong data analysis, and proficiency with Google Analytics and Google Tag Manager. You will collaborate with the Head of PPC and other departments to maximise ROI.

Qualifications

• Experience managing PPC campaigns on Google Ads, Bing Ads and social media platforms.
• Strong analytical skills with ability to interpret data and generate actionable insights.
• Familiar with Google Analytics, Google Tag Manager and other PPC tools.

Responsibilities

• Own paid search and paid social campaigns for multiple clients.
• Plan, execute, and continuously optimise campaigns across platforms.
• Monitor KPIs and ROI to meet client targets while maintaining service standards.
• Collaborate with Head of PPC and cross-department teams to integrate campaigns.

Skills

PPC management

Analytics

Data interpretation

Campaign optimization

Tools

Google Ads

Bing Ads

Facebook Ads

LinkedIn Ads

Google Analytics

Google Tag Manager

Job description

Iconic Media Group in Wolverhampton is seeking a PPC specialist to join our growing digital marketing team. You will manage paid search and paid social campaigns for diverse clients, taking ownership from planning to execution.

The role requires hands-on experience with Google Ads, Bing Ads and social platforms, strong data analysis, and proficiency with Google Analytics and Google Tag Manager. You will collaborate with the Head of PPC and other departments to maximise ROI.