Paid Media Campaign Manager

Iconic Media Group; Wolverhampton; On-site; GBP 28,000 - 42,000; Full time

Job summary

Iconic Media Group in Wolverhampton is seeking a driven PPC specialist to manage paid search and paid social campaigns for a diverse client base. You’ll plan, execute, and continuously optimise across Google Ads, Bing Ads and social platforms to drive ROI and hit client KPIs.

You’ll analyse data with Google Analytics and Google Tag Manager, translate insights into actionable optimisations, and coordinate with colleagues to integrate campaigns across teams.

Qualifications

• Experience of managing PPC campaigns on Google Ads, Bing Ads and social media advertising (Facebook, LinkedIn, etc.).
• Strong analytical skills, including the ability to interpret data and generate actionable insights.
• Experience with Google Analytics, Google Tag Manager and other PPC tools.
• Understanding of PPC strategies and best practices: bid management, keyword research, campaign structure and optimisation.
• Ability to manage multiple campaigns and deadlines; collaborate across colleagues and departments; agency experience preferred.

Responsibilities

• Taking ownership of paid search and paid social campaigns for a variety of clients – planning, execution and optimisation across multiple platforms to boost ROI and hit KPIs.

Skills

PPC campaigns

Google Ads

Bing Ads

Social media ads

Google Analytics

Google Tag Manager

Data analysis

Job description

Iconic Media Group in Wolverhampton is seeking a driven PPC specialist to manage paid search and paid social campaigns for a diverse client base. You’ll plan, execute, and continuously optimise across Google Ads, Bing Ads and social platforms to drive ROI and hit client KPIs.

You’ll analyse data with Google Analytics and Google Tag Manager, translate insights into actionable optimisations, and coordinate with colleagues to integrate campaigns across teams.