Planning Manager

Adelphi Group; Greater London; Hybrid; GBP 55,000 - 75,000; Full time

Job summary

PHD UK is seeking a Media Planning Manager to lead the development and execution of media strategies for the Seat/Cupra account, with support from a Media Planning Director. You will oversee planning, collaboration with clients and internal teams, and ensure campaigns align with brand objectives.

The role requires strong analytical and leadership skills, a hands-on approach to media mix optimization, and the ability to translate data into actionable plans that drive measurable results for

Responsibilities

• Design and implement comprehensive media plans aligned with business and marketing goals
• Conduct audience research to understand demographics, behaviors and media consumption patterns
• Identify the most effective mix of media channels (digital, social, print, TV, radio, outdoor, etc.) to maximise reach and impact
• Monitor budgets across channels to achieve optimal outcomes and track media expenditures to ensure adherence to financial plans
• Analyse campaign performance using key metrics and analytics tools to provide actionable insights and guide future planning
• Collaborate with other departments including creative, media buyers and external agency teams to ensure effective delivery of campaigns
• Serve as a point of contact for clients and stakeholders, building and maintaining long-lasting relationships
• Analyse campaign performance data to extract insights and provide actionable recommendations
• Help train and mentor junior team members
• Stay updated of media trends to adapt plans to evolving consumer behaviors and integrate new tools and platforms into media strategies

Job description

Agency:

PHd

Job Function:

Media

Job Subfunction:

Media Planning and Buying

About the Role:

Volkswagen is one of the most high profile accounts at PHD. As a Media Planning Manager on Seat/Cupra, with the support of a Media Planning Director, you will be responsible for overseeing the development and execution of comprehensive media plans that drive brand objectives and deliver measurable results for clients. You will be collaborating with clients and internal stakeholders, delivering exceptional clientservice, ensuring the effective use of media resources to optimise campaign performance.

Combining analytical expertise, industry knowledge and leadership skills you will help create innovative strategies that align with business goals while fostering strong relationships with clients, media vendors and partners to craft impactful advertising campaigns.

KEY RESPONSIBILITIES

• Design and implement comprehensive media plans aligned with business and marketing goals
• Conduct audience research to understand demographics, behaviors and media consumption patterns
• Identify the most effective mix of media channels (digital, social, print, TV, radio, outdoor, etc.) to maximise reach and impact
• Monitor budgets across channels to achieve optimal outcomes and track media expenditures to ensure adherence to financial plans
• Analyse campaign performance using key metrics and analytics tools to provide actionable insights and guide future planning
• Collaborate with other departments including creative, media buyers and external agency teams to ensure effective delivery of campaigns
• Serve as a point of contact for clients and stakeholders, building and maintaining long-lasting relationships
• Analyse campaign performance data to extract insights and provide actionable recommendations
• Help train and mentor junior team members
• Stay updated of media trends to adapt plans to evolving consumer behaviors and integrate new tools and platforms into media strategies

About the Agency:

PHD UK is a growth-focused media agency driven by innovation and creativity. It is the reigning Campaign AND Media Week Awards Media Agency of the Year and in March 2026 was named as the most awarded media agency in the World in the annual Warc Media 100 rankings.

Founded in London in 1990, we were the first media agency to offer strategic and creative planning at a time when the industry was about buying cheaply and quickly.

Our founders saw a bright future where smart thinking and clever planning could help brands grow faster than their competitors.

Over the subsequent 3 decades, we have continued to build on this defining ethic - with our evolution shaped by a continual investment in thought leadership and a culture of Ingenuity.

Today, with over 100 offices in 74 countries, we continue to create remarkable campaigns that lead to remarkable growth - using the extending canvas of data and technology.

www.phdmedia.com/london

www.phdmedia.com/manchester

Omnicom’s policy requires employees to work in the office for a minimum of three days a week, unless additional in-office days are directed by their agency or manager. Our objective is to increase this requirement over time, and many of our agencies as well as Omnicom’s corporate group already require five days of in-office attendance.

Omnicom is committed to hiring and developing exceptional talent. We agree that talent is uniquely distributed, and we’re focused on developing inclusive teams that can bring the best solutions to everything we do. We strongly believe that celebrating what makes us different makes us better together. Join us- we look forward to getting to know you. We will process your personal data in accordance with our Recruitment Privacy Notice.

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