Personalisation & Search Optimisation Specialist

FRASERS GROUP; Shirebrook; Sur place; GBP 28 000 - 36 000; Plein temps

Avantages offerts par ce poste

Frasers Champion

Retail Reconnect

Fearless 1200

Frasers Fit

Retail Trust

Résumé du poste

Frasers Group is seeking an Optimisation Assistant to help implement a data-driven search and visual merchandising strategy across its brands. You will contribute to personalising experiences, drive innovation, and ensure customer-centric optimization across digital touchpoints.

Join a forward-thinking team focused on experimentation, learning from experiments, and delivering measurable uplifts while supporting weekly reporting and insights generation.

Qualifications

• Degree in a related subject.
• Strong commercial and analytical mindset.
• Passionate about customer behaviour and online experience optimization.
• Sound understanding of data-driven decision making.
• Experience with web analytics tools such as ContentSquare and Google Analytics preferred.

Responsabilités

• Own the development and oversight of data-driven, customer-centric on-site search and visual merchandising strategies.
• Manage onsite search configuration across fascias and optimize the search experience.
• Enhance on-site and app personalization via search and merch tools.
• Contribute ideas to the digital roadmap.
• Promote a culture of experimentation with measurable uplifts.
• Analyse A/B test results and present insights and next steps.
• Update and share best-practice playbooks for scalable optimization.
• Identify customer pain points using data insights and propose improvements.
• Collaborate cross-functionally to optimize experiences during events and campaigns.
• Build and maintain weekly insights reports and action plans.

Connaissances

Commercial mindset

Analytical mindset

Customer behaviour

Digital practices

Web analytics

Formation

Degree in related subject

Outils

ContentSquare

Google Analytics

Description du poste

Frasers Group is seeking an Optimisation Assistant to help implement a data-driven search and visual merchandising strategy across its brands. You will contribute to personalising experiences, drive innovation, and ensure customer-centric optimization across digital touchpoints.

Join a forward-thinking team focused on experimentation, learning from experiments, and delivering measurable uplifts while supporting weekly reporting and insights generation.