Performance Marketing Manager - Luxury D2C

Tribal Recruitment - The UK's Leading Digital & R2R Recruiters; Greater London; Hybrid; GBP 55,000 - 72,000; Full time

Job summary

Tribal Recruitment - The UK's Leading Digital & R2R Recruiters is assisting a premium consumer brand in London to find a Performance Marketing Manager who will own customer acquisition and drive ecommerce growth.

You'll lead paid media, optimize budgets across Google Ads and Meta, and collaborate with ecommerce, creative and customer teams to uncover growth opportunities. The role also involves mentoring two junior team members.

Qualifications

• Hands-on experience across Google Ads and Meta platforms.
• Experience in Ecommerce, DTC, retail or consumer brand environments.
• CRM, SMS or customer lifecycle marketing knowledge is a plus.

Responsibilities

• Owning paid media strategy and day-to-day optimisation.
• Leading and scaling Meta activity.
• Managing budgets, forecasting and performance reporting.
• Testing audiences, creative and campaign structures.
• Overseeing email and SMS activity.
• Managing and developing two junior team members.

Skills

Google Ads

Meta Ads

Ecommerce

Retail experience

CRM

SMS

Job description

Performance Marketing Manager - Luxury Retail

London - Hybrid

I'm working with an established and much-loved premium consumer brand that is looking for a Performance Marketing Manager to take ownership of customer acquisition and help drive the next stage of its ecommerce growth.

This is a brilliant opportunity for a commercially minded, hands-on performance marketer who loves getting into the detail of Google and Meta, but is also excited by the bigger customer journey, from acquisition through to retention and lifetime value.

You'll lead the brand's in-house performance marketing activity, manage and optimise paid media budgets, and work closely with the wider ecommerce, creative and customer teams to identify new opportunities for growth.

Responsibilities:

• Owning paid media strategy and day-to-day optimisation
• Leading and scaling Meta activity
• Managing budgets, forecasting and performance reporting
• Testing audiences, creative and campaign structures
• Overseeing email and SMS activity
• Managing and developing two junior team members

Requirements:

• Strong hands-on experience across Google Ads and Meta
• Ecommerce, DTC, retail or consumer brand experience

*Knowledge of CRM, SMS or customer lifecycle marketing would be a real advantage, although you don't need to be a CRM specialist.