Paid Social Senior Account Executive - BA

ENGINEERINGUK; London; On-site; GBP 30,000 - 50,000; Full time

Job summary

An established industry player is seeking a Senior Paid Social Account Executive to elevate their marketing efforts for a prestigious client. This role involves crafting high-performing paid social campaigns across various platforms, including Meta, TikTok, and LinkedIn. The ideal candidate will have a proactive mindset, a keen eye for detail, and strong analytical skills to drive campaign success. Join a dynamic team that values creativity and collaboration, and take the next step in your marketing career while working with a globally recognized brand. This is a fantastic opportunity to make a significant impact in a competitive market.

Qualifications

• Experience in managing paid social campaigns for premium brands.
• Strong analytical skills to optimize campaign performance.

Responsibilities

• Plan and execute paid social campaigns across multiple platforms.
• Analyze performance data and optimize campaigns for better results.

Skills

Paid Social Campaign Management

Data Analysis

Client Communication

Proactive Problem Solving

Attention to Detail

Education

Bachelor's Degree in Marketing or Related Field

Tools

Meta Ads Manager

TikTok Ads

LinkedIn Ads

Reddit Ads

Job description

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Paid Social Senior Account Executive - BA

Sector: Marketing, Advertising and PR
Role: Senior Executive
Contract Type: Permanent
Hours: Full Time

About the Role:
MG OMD is looking for a Senior Paid Social Account Executive to support the British Airways account, playing a key role in delivering high-performing paid social campaigns for one of the UK's most prestigious brands. This is a great opportunity for someone with previous experience in paid social who is looking to take the next step in their career, working on a complex, multi-market account.

In this role, you'll help plan, activate, and optimise paid social campaigns across Meta, TikTok, LinkedIn, Reddit, and other key platforms. You'll be responsible for building campaigns, analysing performance data, making recommendations for optimisation, and ensuring flawless execution. With British Airways operating in a highly competitive category, you'll need to be comfortable working with large budgets, testing new formats, and using data to inform decision-making.

You'll work closely with the Account Manager and wider team, taking on more responsibility for client communications and helping to oversee the work of junior team members. You'll also be expected to stay up to date with the latest platform innovations and industry trends, ensuring our paid social strategy remains best-in-class.

We're looking for someone who is proactive, detail-oriented, and confident working with data. Previous experience managing paid social campaigns, ideally for a travel, luxury, or premium brand, would be an advantage.

If you're ready to take the next step in your paid social career and work on a globally recognised brand, we'd love to hear from you!

About the Agency:

MG OMD was established in 1990 as a challenger media agency (Manning Gottlieb Media) that placed craft, trust and performance at the heart of media planning and buying.

Since joining Omnicom network's OMG (Omnicom Media Group) in 1998, we have continued to retain our founding ethos of providing clients with bespoke approaches, unprecedented insight, specialism, security and transparency; helping our clients to use media to unlock their competitive advantage and deliver innovative, effective and award-winning work and campaigns that create difference that matters.

MG OMD is the second-largest media agency in the UK. We are the most awarded media agency in both the history of the IPA Effectiveness Awards and Thinkbox's TV Planning Awards and have this year been named as Agency of the Year in The Media Leader UK awards, Campaign Global awards and Campaign UK awards.

With over 500 employees working across some of the UK's leading brands including the John Lewis Partnership, Virgin Media O2, British Airways, Specsavers, HM Government, LNER, Sony Pictures and Age UK; it is our people who ultimately make the award-winning difference.

So, true to our ethos, we work hard at creating a spirit and atmosphere that inspires our people to be considerate, honest, and professional whilst also being stimulating, imaginative and inspirational.

We want people who are great to work with, fun to be with and who genuinely care; about each other, our clients, our media partners and doing great work.

In return, we provide an amazingly collaborative culture, where open communication and an unwavering commitment to diversity of thinking, diversity of background and diversity of skillsets runs through everything we do.

Be Your Best

We want everyone to make the most of the opportunity to shine and showcase your talents and we are happy to make adjustments in the recruitment process so you can be your best. Please discuss any specific requirements with your dedicated Talent Team member or if you would feel more comfortable, you can email us confidentially at [e-mail] to let us know how we can support you.

Diversity, Equity & Inclusion at OMG

At OMG, our vision is to be an agency where difference is valued and everyone is able to thrive in a culture of equality, inclusion and belonging. We are committed to providing a truly inclusive environment that reflects today's society, where everyone is able to bring their true selves to work, and where diverse voices and backgrounds are valued, heard, and well-represented.