New Category Growth Manager

Dyson; Malmesbury; On-site; GBP 65,000 - 90,000; Full time

Job summary

Dyson in the United Kingdom is recruiting a Category Manager to launch a brand-new category within the GB&I markets. You will shape the commercial strategy, establish category fundamentals and drive consumer adoption across channels.

Working with the Head of Category, you will identify growth opportunities, develop go-to-market plans, monitor performance and lay the foundations for long-term category success.

Qualifications

• Experience in Category Management or related commercial discipline.
• Strong analytical and problem-solving skills.
• Proven ability to turn insights into actionable recommendations.
• Excellent stakeholder management and communication abilities.
• Strong project management and prioritisation capability.
• Comfortable operating with ambiguity and changing priorities.

Responsibilities

• Develop and execute the category growth strategy for GB&I.
• Establish commercial foundations to scale a new category.
• Identify opportunities to accelerate awareness, adoption and revenue growth.
• Support planning cycles and cross-functional launches.
• Monitor sales, trends and KPIs to inform decisions.
• Collaborate with Sales, Marketing, Retail, Finance, Supply Chain and Global Units.
• Localise global launch strategies for the GB&I market.
• Drive compelling customer propositions and product storytelling.
• Analyse market and consumer data to identify growth opportunities.

Skills

Category Management

Commercial Strategy

Marketing & Sales

Data Analysis

Stakeholder Management

Project Management

Decision Making

Education

Degree-level qualification in Business, Marketing, Economics or a related field

Job description

Dyson in the United Kingdom is recruiting a Category Manager to launch a brand-new category within the GB&I markets. You will shape the commercial strategy, establish category fundamentals and drive consumer adoption across channels.

Working with the Head of Category, you will identify growth opportunities, develop go-to-market plans, monitor performance and lay the foundations for long-term category success.