New Business Manager

We Are Futures; Greater London; On-site; GBP 35,000 - 50,000; Full time

Job summary

A leading agency in London seeks a New Business Manager to drive growth by connecting brands with young audiences. This full-time role focuses on executing youth marketing strategies, lead generation, and content creation. Ideal candidates will have a strong understanding of youth culture and experience in business development.

Qualifications

• 2–3 years of experience in a new business or marketing role.
• Passion for youth culture and understanding of the 16-24 demographic.

Responsibilities

• Support new business development strategy and lead generation.
• Collaborate on responding to RFIs and preparing pitch materials.

Skills

Communication

Storytelling

Business Development

Collaboration

Organizational Skills

Tools

CRM

HubSpot

Job description

We Are Futures is the go-to agency for building brand advocacy amongst young people. We were one of the first agencies to recognise that brands could play a role in improving young people's futures. In return, we championed the role that young people can play to help brands thrive.

Today, we connect our clients and brands to young people and their families by delivering social-impact activations and communications that build brand advocacy, which drives commercial growth and changes lives. Our unique insight into the lives of young people and culture, together with our network partnerships and ambitious ideas mobilise young people, teachers, parents, and employees around our activations to drive greater impact.

The opportunity:

We are looking for a New Business Manager to join our New Business team. This role will help drive our agency growth strategy, in particular focusing on our Marketing to 16-24s offer. You will be supporting outreach, content, and new client conversations with a focus on building relationships with brands that want to connect meaningfully with emerging adult audiences.

Role overview:

The New Business Manager is a full-time role that sits within the New Business team, reporting into the New Business & Marketing Director and working closely with the Client Partner leads.

This role will focus on executing our youth marketing business development strategy – including lead generation, outbound prospecting, initial client conversations, pitch coordination, and content creation that positions We Are Futures as the authority on engaging 16-24s. You’ll play a key role in growing our presence in this space by identifying opportunities, opening doors, and showcasing our unique youth insights and capabilities.

Responsibilities:

New Business:

• Support the delivery of the new business development strategy, identifying and targeting priority sectors and brands
• Lead initial outbound prospecting, including cold outreach, email campaigns, and social approaches
• Support new business meetings and early conversations with prospective clients
• Collaborate with the New Business Director and Client Partner on responding to RFIs, RFPs, and inbound leads
• Help prepare pitch materials, presentations, and tailored proposals for youth-focused briefs
• Stay up to date with youth culture trends, and proactively identify how they can translate into business opportunities

Marketing & Content Support:

• Work with the Marketing Manager to create and curate engaging content that positions our youth marketing credentials and thought leadership
• Plan and support content campaigns that reach and engage target clients
• Develop case studies and credentials decks that reflect our youth marketing expertise
• Work with the wider New Business & Marketing team to align content and outreach strategies
• Attend key events to help generate leads and stay up to date with the latest in the sector

Requirements:

• 2–3 years of experience in a new business, marketing, or client development role (preferably in a marketing or creative agency)
• Passion for youth culture, with a strong understanding of the 16-24s demographic
• Confident communicator, both written and verbal, with strong storytelling and deck creation skills
• Proactive and commercially minded, with experience spotting and developing business opportunities
• Experience with CRM and outreach tools (HubSpot experience is a plus)
• Collaborative team player with the ability to work cross-functionally and manage multiple tasks
• Highly organised, detail-oriented, and motivated by results

What happens next

We aim to build a collaborative culture, that's creative, ambitious and supportive. We search for people who reflect and thrive with these qualities and welcome people from all backgrounds with different perspectives, ideas and experiences to work with us.

If this opportunity sounds of interest, please apply by sending your CV to [e-mail] for immediate consideration - please also include a short cover letter to highlight where your skills and experience are most aligned.

Seniority level

• Seniority level

  Mid-Senior level

Employment type

• Employment type

  Full-time

Job function

• Job function

  Business Development

• Industries

  Advertising Services

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