National Marketing Manager

JR United Kingdom; East Kilbride; On-site; GBP 40,000 - 45,000; Full time

Job summary

A leading leisure operator is seeking a National Marketing Manager in East Kilbride. The role involves managing a significant marketing budget, executing multi-channel campaigns, and enhancing brand visibility. The ideal candidate will have a marketing degree and relevant experience in the leisure or hospitality sector.

Benefits

5 weeks holiday plus bank holidays

Birthday off

Enhanced pension scheme

Life assurance

Qualifications

• Minimum 2 years of experience in marketing within a sporting, leisure, or hospitality business.
• Proven track record in managing marketing budgets and campaigns.

Responsibilities

• Ownership of a £500K annual marketing budget.
• Oversee multi-channel marketing campaigns and manage a marketing executive.
• Conduct market research and track KPIs to measure campaign effectiveness.

Skills

Marketing

Budget Management

Campaign Execution

Market Research

Brand Management

Education

Marketing or Commercial Degree

Job description

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National Marketing Manager, east kilbride

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Client:

Leisure People Recruitment

Location:

east kilbride, United Kingdom

Job Category:

Other

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EU work permit required:

Yes

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Job Views:

10

Posted:

25.05.2025

Expiry Date:

09.07.2025

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Job Description:

National Marketing Manager up to 45K basic 50K OTE

East Kilbride

I am looking for a national marketing manager in East Kilbride to work for a leading leisure operator who operate sporting venues across the country. This is a hands-on role and as such is ideally suited to a candidate who has a marketing or commercial degree and who has at least 2 years’ experience working within a similar capacity within a sporting, leisure or hospitality business delivering on seasonal and strategic campaigns. Responsibilities include:

• Ownership of a 500K annual marketing budget - optimise customer acquisition, retention, and ROI.
• Manage, support and work closely with one marketing executive.
• Account manage and oversee the creative and website management agencies.
• Oversee the creation and execution of multi-channel marketing campaigns - digital, print, and in-centre promotions.
• Execute comprehensive marketing strategies that enhance brand visibility, drive customer engagement and support business growth
• Conduct regular market research and analysis to identify trends, customer preferences, and competitor activity.
• Maintain and enhance the company's brand identity, ensuring all marketing materials and communications reflect the brand values.
• Managing the key sporting and corporate partnerships that enhance engagement and brand collaboration
• Track KPI’s, analyse campaign results, and generate reports measuring the effectiveness of marketing efforts.
• Report into the Operations Director and work closely with the regional management team on campaigns.
• Working at pace across multiple projects and campaigns.

In addition to a competitive basic salary of 40-45K dependent on experience, there is a 10% annual bonus. Benefits include 5 weeks holiday, plus bank holidays and your birthday off, an option to join an enhanced pension scheme and life assurance. The successful candidate will be based from the office in East Kilbride but will be required to travel around the business on occasions.