Marketing Operations Lead: GTM Data & Automation

Irwin Mitchell; Manchester; On-site; GBP 60,000 - 80,000; Full time

Job summary

A leading law firm is seeking a Marketing Operations Specialist to enhance marketing processes and ensure efficient coordination across functions. This role involves streamlining workflows, building integration systems, and utilizing marketing technology to drive leads. The ideal candidate will have extensive experience in marketing operations, a solid understanding of marketing technologies, and be adept in data privacy compliance. The firm offers generous benefits including flexible holidays and wellness initiatives.

Benefits

25 days holidays plus bank holidays

Flexible pension schemes

Paid volunteering days

Health membership benefits

Qualifications

• Extensive experience in marketing operations, marketing automation, or a similar role.
• Proven ability to streamline workflows and enhance lead management processes.
• Knowledge of data privacy and GDPR compliance as it relates to marketing.

Responsibilities

• Support the Head of Marketing Operations in developing and refining marketing processes.
• Build and manage end-to-end workflows connecting marketing with business development.
• Maintain data quality and hygiene within marketing systems to support accurate reporting.

Skills

Marketing operations experience

Understanding of marketing technology ecosystems

Analytical mindset

Collaboration skills

Tools

Sitecore Cloud

Microsoft Dynamics 365

Dotdigital

Job description

A leading law firm is seeking a Marketing Operations Specialist to enhance marketing processes and ensure efficient coordination across functions. This role involves streamlining workflows, building integration systems, and utilizing marketing technology to drive leads. The ideal candidate will have extensive experience in marketing operations, a solid understanding of marketing technologies, and be adept in data privacy compliance. The firm offers generous benefits including flexible holidays and wellness initiatives.