Marketing Manager Credit Solutions

S&P Global, Inc.; City Of London; On-site; GBP 60,000 - 80,000; Full time

Job summary

A global financial services firm is seeking a Credit Solution Marketing Manager to develop impactful marketing strategies. The ideal candidate has 3+ years of B2B marketing experience and a degree in a relevant field. Responsibilities include campaign leadership and collaboration with teams to enhance brand positioning and drive revenue growth. The role requires strong analytical and writing skills and familiarity with financial markets.

Qualifications

• 3+ years of B2B marketing experience, preferably in financial services.
• Exceptional writing skills that simplify complex concepts.
• Comfortable with data-driven decision-making.

Responsibilities

• Develop integrated marketing plans targeting key client personas.
• Design and execute multi-channel campaigns for lead generation.
• Collaborate with Sales and Product teams to align goals and messaging.

Skills

B2B marketing experience

Analytical mindset

Writing skills

Tech-savvy

Collaboration

Education

Bachelor's degree in Economics, Marketing, Business, or related field

Tools

Salesforce

Marketo

Job description

About the Role

Grade Level (for internal use): 10

The Team: We’re a globally dispersed team of creative, data-driven B2B marketers who thrive at the intersection of finance, economics, and storytelling. Partnering closely with Product and Sales, we build brand awareness, fuel pipeline growth, and deliver measurable impact—all while fostering a collaborative, entrepreneurial culture. If you’re energized by fast-paced environments and turning complex ideas into compelling campaigns, you’ll fit right in.

The Role: As the Credit Solution Marketing Manager, you’ll translate S&P Global’s credit insights, data and analytics into high-impact product marketing strategies that resonate with financial institutions, corporations, and government agencies. This role is perfect for a curious, analytical marketer who loves distilling complex concepts into clear narratives—and isn’t afraid to roll up their sleeves to execute. This role is pivotal in shaping our market presence and driving revenue growth.

Key Responsibilities:

Strategic Campaign Leadership

• Develop integrated marketing plans targeting key client personas, leveraging market research and competitive insights.
• Design and execute multi-channel prospecting and retention campaigns (digital, email, search, social, events) to drive renewal and retention, lead generation, cross-sell and upsell, and overall revenue growth.
• Track performance metrics rigorously, optimizing tactics for maximum ROI.

Content That Connects

• Support subject matter experts to develop thought leadership content through collaboration, such as whitepapers, webinars, and case studies that showcase our credit insights, data, and analytics.
• Collaborate with content, product, and compliance teams to ensure content is compliant and actionable.

Stakeholder Collaboration

• Partner with Sales to arm teams with client-ready collateral and pipeline insights and align campaign goals with commercial priorities.
• Align with Product to refine messaging and highlight unique value propositions.
• Liaise with global marketing peers to adapt campaigns for regional audiences and adopt best practices.

Brand & Event Amplification

• Strengthen brand positioning by simplifying complex credit narratives for target audiences while highlighting our value propositions.
• Organize and support in collaboration with the marketing events team, high-impact events—from webinars to conferences—ensuring clear KPIs and post-event follow-up and analysis.
• Collaborate with S&P Global Ratings on joint content and event promotion and participation.

Who You Are:

• A marketing storyteller with 3+ years of B2B experience (financial services or credit a huge plus).
• Fascinated by financial and credit market trends and skilled at translating market dynamics, data and analytical insights into compelling messages.
• Proactive executor who thrives in fast-paced environments and juggles multiple projects.
• Tech-savvy, with experience in CRM (Salesforce), marketing automation (Marketo), digital and social channels.
• A collaborative problem-solver who builds bridges between teams and regions.

• An AI-empowered marketer who leverages smart tools to enhance personalization, optimize campaigns, and work smarter.
• A lifelong learner who stays ahead of marketing trends and emerging tech through continuous training and hands‑on experimentation.
• Experience working in global, matrixed organizations a plus.

Qualifications:

• Bachelor’s degree in Economics, Marketing, Business, or related field.
• 3+ years in marketing, with a knack for B2B messaging.
• Exceptional writing skills—you make the complex sound simple.
• Analytical mindset; comfortable with data-driven decision-making.
• Agile learner who stays ahead of industry trends and tech tools.

Ready to make an impact? Join us and help shape the future of credit solutions marketing.

Note: Occasional travel across countries and time zones may be required.

Equal Opportunity Employer

S&P Global is an equal opportunity employer and all qualified candidates will receive consideration for employment without regard to race/ethnicity, color, religion, sex, sexual orientation, gender identity, national origin, age, disability, marital status, military veteran status, unemployment status, or any other status protected by law. Only electronic job submissions will be considered for employment.

If you need an accommodation during the application process due to a disability, please send an email to: [e-mail] and your request will be forwarded to the appropriate person.

US Candidates Only: The EEO is the Law Poster describes discrimination protections under federal law.

Pay Transparency Nondiscrimination Provision - https://www.dol.gov/sites/dolgov/files/ofccp/pdf/pay-transp_%20English_formattedESQA508c.pdf

20 - Professional (EEO-2 Job Categories-United States of America), MRKTNG202.1 - Middle Professional Tier I (EEO Job Group), SWP Priority – Ratings - (Strategic Workforce Planning)

Job ID: 322813

Posted On: 2025-11-27

Location: London, United Kingdom