Marketing Manager

Sodexo; Manchester; On-site; GBP 45,000 - 65,000; Full time

Benefits offered by this job

Sodexo retirement plan

Brand discounts

Gym discount

Employee assistance

Job summary

Sodexo is seeking an experienced Marketing Manager to drive customer participation and engagement across our brands. You will work with Operations to identify opportunities to boost spend, test ideas, and ensure brand delivery across sites.

Utilising customer insights and sales data, you will develop promotions and campaigns, manage brand standards, and share best practices to fuel growth and client conversations.

Qualifications

• Previous experience in a Marketing Manager or similar role.
• Experience working in hospitality, retail, foodservice, leisure or another multi-site environment.
• Strong commercial awareness and analytical skills.
• Confident using data and insights to make recommendations and drive performance.
• Experience managing marketing campaigns, promotions or customer engagement initiatives.
• Strong communication and stakeholder management skills.
• Organised and able to manage multiple projects at the same time.
• Experience developing training materials or supporting operational standards would be beneficial.

Responsibilities

• Identify and deliver initiatives that increase customer participation and sales.
• Use customer and sales data to spot trends and opportunities for improvement.
• Develop and manage promotions, offers and customer engagement activities.
• Test new ideas and measure results to understand what works best.
• Share successful initiatives and best practice across sites.
• Develop and maintain brand standards, training materials and operational guidance.
• Carry out brand audits and work with teams to improve standards and execution.
• Build strong relationships with operational teams to support performance and customer experience.
• Create case studies and performance reports to support business growth and client conversations.

Skills

Marketing management

Data analysis

Stakeholder management

Campaign management

Brand standards

Project management

Communication

Job description

We're looking for an experienced Marketing Manager to help grow customer participation and engagement across our brands. Working closely with our Operations teams, you'll identify opportunities to increase customer spend, improve performance and ensure our brands are delivered consistently across all sites. You'll use customer insights and sales data to develop and test new ideas, sharing what works across the business to drive growth.

Key Responsibilities and Experience

• Identify and deliver initiatives that increase customer participation and sales.
• Use customer and sales data to spot trends and opportunities for improvement.
• Develop and manage promotions, offers and customer engagement activities.
• Test new ideas and measure results to understand what works best.
• Share successful initiatives and best practice across sites.
• Develop and maintain brand standards, training materials and operational guidance.
• Carry out brand audits and work with teams to improve standards and execution.
• Build strong relationships with operational teams to support performance and customer experience.
• Create case studies and performance reports to support business growth and client conversations.
• Previous experience in a Marketing Manager or similar role.
• Experience working in hospitality, retail, foodservice, leisure or another multi-site environment.
• Strong commercial awareness and analytical skills.
• Confident using data and insights to make recommendations and drive performance.
• Experience managing marketing campaigns, promotions or customer engagement initiatives.
• Strong communication and stakeholder management skills.
• Organised and able to manage multiple projects at the same time.
• Experience developing training materials or supporting operational standards would be beneficial.

Why Join Us?

At Sodexo, our purpose is to create a better everyday for everyone to build a better life for all. As the global leader in services that improve the Quality of Life, we operate in 55 countries, serving over 100 million consumers each day through our unique combination of On-Site Food and FM Services, Benefits & Rewards Services and Personal & Home Services.

We're all about building a workplace for the future, we believe in equal opportunities, and we celebrate diversity. We're an inclusive workplace, where everyone is welcome, everyone can be natural, and be the best versions of themselves. We recognise that we're on a journey with regards to diversity and inclusion and would therefore welcome applications for candidates from underrepresented backgrounds.

Benefits

• Increased customer participation and commercial growth.
• Strong and consistent brand standards across sites.
• Successful marketing initiatives that can be rolled out across the business.
• Clear reporting and insight to support business growth and client retention.
• Continuous improvements that enhance both performance and customer experience.
• 20+ Sodexo benefits such as Sodexo retirement plan, discounts to over 1,900 brands to shop online, Gym discount to maintain a healthy lifestyle, a confidential 24/7 employee assistance programme providing independent support to overcome whenever life has its obstacles including emotional support, legal and financial advice.

For further details regarding our Sodexo benefits please see attached.