Marketing and PR Assistant

Clarke Energy; Liverpool; Hybrid; GBP 30,000 - 50,000; Full time

Job summary

Join a forward-thinking company that specializes in engineering and power solutions! This hybrid role in marketing focuses on creating compelling content and executing strategic campaigns that resonate with both technical and general audiences. You will collaborate with various departments, develop innovative communication strategies, and enhance the company's brand presence across multiple platforms. With a commitment to employee development and a supportive work environment, this position offers a unique opportunity to grow your skills while making a significant impact in the engineering sector.

Benefits

Competitive Salary

25 Days Holidays

Enhanced Holiday Entitlement

Holiday Buy and Sell Scheme

Company Pension Scheme

Health Care Cash Plan

Life Assurance

Employee Assistance Programme

Reward and Recognition

Development and Investment in Employees

Qualifications

• Experience in creating marketing content, especially in engineering.
• Ability to measure and analyze communication effectiveness.

Responsibilities

• Develop and execute PR and marketing campaigns.
• Collaborate across departments for consistent content delivery.
• Produce engaging communications for diverse audiences.

Skills

Content Creation

Marketing Campaign Development

Social Media Proficiency

Technical Communication

Analytical Skills

Education

Degree in Marketing or Communications

Tools

Social Media Platforms

Content Management Systems

Job description

Our Company

Clarke Energy is an award-winning, multi-national specialist in the engineering, installation, and maintenance of engine-based power plants. We focus on delivering quality installations, backed by reliable, accountable aftersales support. With a culture of integrity and high ethical standards, we are the largest authorized distributor and service provider for INNIO's reciprocating engine business.

About The Role

Clarke Energy's Marketing department focuses on marketing strategy, analysis, research, and communications. Global marketing and branding are coordinated by the Head Office, with international teams responsible for local implementation. Marketing communications include website content, intranet, exhibitions, events, conferences, case studies, and news. Marketing research involves evaluating global and regional trends, competitors, and technologies to inform business decisions and support growth through organic means and potential acquisitions. The team also manages the company's interactions with professional and trade bodies. The main purpose of this role is to create content and deliver marketing campaigns.

The Benefits

• Competitive salary
• 25 days holidays
• Enhanced holiday entitlement based on length of service
• Holiday buy and sell scheme
• Company pension scheme
• Health care cash plan
• Life Assurance
• Employee Assistance programme
• Hybrid working
• Reward and Recognition
• Development and investment in our employees

Role & Responsibilities

The ideal candidate will report on and generate stories and content across the business, focusing on projects, services, and people-related information. They will support key global team members and departments in creating stories for online communications, press releases, and broader lobbying. The role involves developing a strong personal brand within the organization to highlight and simplify complex stories. It will also support content creation for various marketing channels, including social media, press releases, and the internet.

• Develop and execute PR and marketing campaigns on specified topics to support company strategy.
• Create a framework for annual communications planning.
• Collaborate across departments and regions to deliver consistent content for social media, websites, and press releases.
• Produce engaging technical and non-technical communications for internal and external audiences.
• Measure and analyze the effectiveness of communications, identifying areas for improvement.
• Assist the wider marketing team with daily activities.

About You

If you seek a career with a growing and dynamic company that values its people, Clarke Energy offers opportunities across 27 locations worldwide. Experience in creating marketing content, especially within the engineering industry, and a desire to develop new skills and knowledge make you a strong candidate for this role.

Technical/Professional Knowledge And Skills

• Ability to create and write stories for technical and general audiences.
• Experience in developing and driving marketing campaigns.
• Capability to plan and structure yearly communication strategies.
• Proficiency with social media and multimedia content creation.
• Understanding technical and engineering concepts for effective communication.
• Skills in translating technical features into benefits for target audiences.
• Experience in developing technical press releases is beneficial.
• Photography and video creation skills are advantageous.
• Ability to measure content performance and implement improvements.

This is a full-time, permanent position based at our Head Office in Liverpool. The role is hybrid, with working hours from Monday to Friday, totaling 37.5 hours per week. We foster a positive environment where everyone can thrive and are committed to growing our Clarke Energy family.