Marketing Analyst - 12 Month Contract

Blu Digital; London; On-site; GBP 55,000; Full time

Job summary

Une entreprise de mode renommée recherche un Analyste Marketing pour un contrat de 12 mois à Londres. Le candidat idéal analysera les campagnes marketing, évaluera divers KPIs et fournira un soutien financier à l'équipe marketing. Ce rôle exige une expérience en retail et des compétences avancées en Excel et Google Analytics.

Qualifications

• Expérience avec des outils de marketing et retail.
• Compétences excellentes en Excel et Google Analytics.
• Connaissance de Tableau et Workday est un plus.

Responsibilities

• Analyser les campagnes marketing clés pour divers événements.
• Évaluer les KPIs comme footfall, ventes, médias.
• Fournir un soutien commercial et financier à l'équipe marketing.

Skills

Excel

Google Analytics

Retail

Marketing tools

Tools

Tableau

Workday

Job description

Social network you want to login/join with:

Marketing Analyst - 12 Month Contract, London

Client:

Blu Digital

Location:

London, United Kingdom

Job Category:

Other

EU work permit required:

Yes

Job Reference:

1aa21b6232d8

Job Views:

47

Posted:

22.06.2025

Expiry Date:

06.08.2025

Job Description:

Marketing Analyst - 12 Month Contract

Location: London

Our client, a well-known fashion retailer, is currently looking to recruit a Marketing Analyst paying circa £55,000.

Your responsibilities will include analyzing key marketing campaigns across various events (e.g., Black Friday, Christmas). You will evaluate a wide range of KPIs including retail metrics (footfall, sales, average spend, event timing), media investments and ROI, digital metrics (website, CRM, paid & organic social media), and PR activities. Based on these KPIs, you will summarize results and make strategic recommendations such as increasing digital and radio advertising, starting communications earlier, or leveraging influencers.

You will also provide commercial and financial support to the senior marketing team regarding media agency fees, help set up relevant fees based on agreements, and monitor actuals versus budgets for ongoing financial governance.

Ideal candidates will have experience with retail and marketing tools, excellent Excel skills, and be very familiar with Google Analytics. Knowledge of Tableau and Workday is a plus.