Luxury Groups & Events Sales Executive

St Martins Lane Hotel; Greater London; On-site; GBP 40,000 - 62,000; Full time

Benefits offered by this job

Employee discounts on hotel rates

Shopping discounts across categories

Eye care

Legal & money advice

Counseling sessions

Cycle to work scheme

Wellbeing resources and fitness tips

Free meals on duty

Job summary

St Martins Lane Hotel in London is seeking a Groups and Events Sales Executive to manage enquiries for events and group accommodation across St Martins Lane and Sanderson. You will qualify leads, craft proposals, negotiate and convert enquiries into confirmed bookings while collaborating with chefs and coordinators to deliver standout events.

You'll keep systems polished and host engaging site visits to bring spaces and stories to life, ensuring smooth handovers with the planning team.

Qualifications

• Experience in proactive or reactive hotel sales within a luxury or lifestyle environment.
• Natural closer with a proven track record of managing pipeline and converting business.
• Commercially savvy, target-driven and motivated by results.
• Organised and detail-focused, with strong CRM experience (Delphi preferred).
• Talented writer who can create engaging proposals reflecting each hotel's personality.
• Confident, persuasive and energized by client interaction.
• Familiarity with Cvent and Venue Directory plus relevant agency networks.
• Team player who thrives collaborating with planning and wider commercial teams.
• Flexible and adaptable — happy to hot-desk across both hotels.

Responsibilities

• Turn enquiries into confirmed bookings by qualifying leads and crafting tailored proposals.
• Negotiate terms and convert inquiries into signed contracts.
• Collaborate with chefs, creatives and coordinators to deliver standout events.
• Maintain polished systems and inbox to ensure smooth handovers post-contract.
• Host site visits that showcase spaces, stories and experiential potential.
• Work with the planning team to ensure a professional handover after contracts.
• Leverage employee and shopping discounts across the LGH portfolio.
• Promote and coordinate event sales activities across multiple London hotels.

Skills

Sales experience

CRM experience

Proactive selling

Negotiation skills

Tools

Delphi CRM

Cvent

Venue Directory

Job description

St Martins Lane Hotel in London is seeking a Groups and Events Sales Executive to manage enquiries for events and group accommodation across St Martins Lane and Sanderson. You will qualify leads, craft proposals, negotiate and convert enquiries into confirmed bookings while collaborating with chefs and coordinators to deliver standout events.

You'll keep systems polished and host engaging site visits to bring spaces and stories to life, ensuring smooth handovers with the planning team.