Lead Insights Business Partner

Harnham; Watford; Vor Ort; GBP 90.000 - 130.000; Vollzeit

Zusammenfassung

Harnham is seeking a senior insights leader to shape and modernise a high-profile insight and analytics function within a well-established consumer-focused organisation.

You will lead a team of insights professionals, partnering with Marketing, Brand, and executive leadership to drive commercial impact and data-driven decision making across the business.

Qualifikationen

• Experience leading Consumer Insights or Market Research teams.
• Proven ability to influence senior stakeholders and operate at leadership level.
• Strong commercial understanding with a track record of delivering business impact through insight.
• Experience leading teams through change, transformation, or capability development.
• Deep understanding of consumer behaviour, customer insight, and marketing effectiveness.
• Excellent stakeholder management and communication skills.
• Experience building and managing agency relationships.
• Knowledge of brand tracking, campaign effectiveness, customer analytics, attribution, econometrics, or broader marketing measurement approaches.
• Experience working in large consumer-facing environments is highly advantageous.
• Collaborative, strategic, and adaptable leadership style.

Aufgaben

• Leading insight strategy across Brand, Communications, Retail, and Voice of Customer programmes
• Acting as the senior insight partner to executive and senior marketing stakeholders
• Translating customer, brand, market, and performance data into actionable commercial recommendations
• Developing frameworks to measure brand performance, campaign effectiveness, and customer outcomes
• Driving transformation across insight processes, methodologies, and operating models
• Building stronger links between market research, customer insight, analytics, attribution, and econometric outputs
• Managing external research and insight partners to maximise value and effectiveness
• Supporting the development of a modern, commercially focused insight capability
• Coaching, developing, and leading a team of insight professionals
• Influencing strategic business decisions through evidence-based recommendations

Kenntnisse

Leadership

Stakeholder management

Consumer insights

Market research

Analytics strategy

Change management

Agency relationships

Brand tracking & measurement

Jobbeschreibung

This is an exciting opportunity for a senior insights leader to shape and modernise a high-profile insight and analytics function within a well-established consumer-focused organisation. Offering significant visibility across the business, the role combines strategic leadership, commercial impact, and the chance to drive meaningful transformation.

The Company

They are a recognised consumer-facing organisation undergoing significant investment in data, customer insight, analytics, and digital capability. As part of a wider transformation, they are evolving how insights are delivered across the business to create a more commercially focused, data-led approach to decision-making.

The organisation is investing in new ways of working, stronger integration between research and analytics teams, and enhanced measurement capabilities across customer, brand, and commercial performance. This role will play a central part in that journey.

The Role

As Lead Insights Business Partner, you will act as a senior strategic advisor to Marketing, Brand, Communications, and wider business leadership teams. You will lead a team of insight professionals while helping shape the future direction of the insight function.

Key responsibilities include:

• Leading insight strategy across Brand, Communications, Retail, and Voice of Customer programmes
• Acting as the senior insight partner to executive and senior marketing stakeholders
• Translating customer, brand, market, and performance data into actionable commercial recommendations
• Developing frameworks to measure brand performance, campaign effectiveness, and customer outcomes
• Driving transformation across insight processes, methodologies, and operating models
• Building stronger links between market research, customer insight, analytics, attribution, and econometric outputs
• Managing external research and insight partners to maximise value and effectiveness
• Supporting the development of a modern, commercially focused insight capability
• Coaching, developing, and leading a team of insight professionals
• Influencing strategic business decisions through evidence-based recommendations

Your Skills & Experience

• Strong leadership experience within Consumer Insights, Market Research, Customer Insight, or a related discipline
• Proven ability to influence senior stakeholders and operate effectively at leadership level
• Strong commercial understanding with a track record of delivering business impact through insight
• Experience leading teams through change, transformation, or capability development
• Deep understanding of consumer behaviour, customer insight, and marketing effectiveness
• Excellent stakeholder management and communication skills
• Experience building and managing agency relationships
• Knowledge of brand tracking, campaign effectiveness, customer analytics, attribution, econometrics, or broader marketing measurement approaches
• Experience working within large consumer-facing environments is highly advantageous
• A collaborative, strategic, and adaptable leadership style

What They Offer

• Significant visibility and influence across the organisation
• Opportunity to shape the future direction of a transforming insight function
• Leadership responsibility for a well-established team
• Exposure to senior stakeholders across marketing, commercial, retail, and executive leadership functions
• Long-term career development within a business continuing to invest in data, insight, and analytics capability