Influence Strategy Director

Bursonglobalcareers; Greater London; On-site; GBP 90,000 - 120,000; Full time

Job summary

Burson, part of WPP, is seeking an Associate Director, Influence to drive and scale our Total Influence offer from London. You will lead influencer-led campaigns, shape strategy with senior teams, and act as a trusted adviser across agency practices, blending creative thinking with commercial rigor.

This role combines strategic vision with flawless execution, overseeing discovery, vetting, contracting, content creation, rights management and measurement to deliver measurable business impact for

Responsibilities

• Grow: commercial & sector partnership. Strategic influence planning and growth across client accounts.
• Enable: end-to-end delivery of influencer programmes with governance and tooling.
• Transform: evolve measurement and governance with data partners and best practices.

Job description

Burson, part of WPP, is seeking an Associate Director, Influence to drive and scale our Total Influence offer from London. You will lead influencer-led campaigns, shape strategy with senior teams, and act as a trusted adviser across agency practices, blending creative thinking with commercial rigor.

This role combines strategic vision with flawless execution, overseeing discovery, vetting, contracting, content creation, rights management and measurement to deliver measurable business impact for