HubSpot Marketing & Demand Gen Manager

Steadman Hub; Birmingham; Hybrid; GBP 55,000 - 75,000; Full time

Job summary

Steadman Hub is seeking a CRM and Marketing Manager to optimize HubSpot-driven marketing and sales activity. You will design workflows and campaigns that generate leads and align with business goals, working closely with BD and Marketing to shape strategic demand plans.

You will own end-to-end demand generation strategy, deliver outbound and nurture campaigns, and create sales enablement content with a focus on impact and revenue priorities.

Qualifications

• Strong B2B marketing experience with demand generation and sales enablement.
• Advanced HubSpot CRM and marketing automation expertise (Marketing Hub as a minimum).
• Knowledge of omni-channel campaign planning, customer journeys, segmentation, and lead nurturing.
• Track record of delivering results through outbound and nurture campaigns, with excellent communication and management skills.
• Hybrid working in Birmingham.

Responsibilities

• Act as the internal HubSpot SME, managing workflows, lead scoring, segmentation, and dashboards for optimal CRM performance.
• Build and execute demand generation campaigns that align with pipeline targets and priority segments.
• Design and deliver targeted marketing campaigns in HubSpot that guide prospects through the customer journey.
• Create sales enablement content and report on campaign effectiveness, sharing insights to continuously improve outcomes.

Skills

HubSpot CRM

Marketing automation

Demand generation

Lead nurturing

Campaign design

Analytics dashboards

Sales enablement

Tools

HubSpot Marketing Hub

Job description

Steadman Hub is seeking a CRM and Marketing Manager to optimize HubSpot-driven marketing and sales activity. You will design workflows and campaigns that generate leads and align with business goals, working closely with BD and Marketing to shape strategic demand plans.

You will own end-to-end demand generation strategy, deliver outbound and nurture campaigns, and create sales enablement content with a focus on impact and revenue priorities.