Head of Strategy

LADbible Group; City Of London; Hybrid; GBP 70,000 - 90,000; Full time

Job summary

A leading digital entertainment company in London is seeking an experienced Associate Strategy Director to shape brand growth through social relevance. You will develop impactful strategies and manage high-value client relationships, ensuring creative excellence backed by robust data. The ideal candidate has a strong background in strategy within creative agencies and the ability to work seamlessly across departments. This role supports a hybrid working model.

Qualifications

• Senior strategy experience at a creative/social agency or publisher is essential.
• Experience building trust with clients and delivering long-term strategies.
• Strong understanding of brand growth through cultural relevance.
• Ability to manage multiple briefs in a fast-paced environment.
• Adept at data analysis and collaborating with teams.

Responsibilities

• Develop outstanding strategies for high-value pitches.
• Build relationships with brand direct clients for commercial success.
• Contribute to creative idea generation with the creative team.
• Work with Data, Intelligence & Planning for robust insights.
• Support the Director of Strategy in resource management.
• Identify new client development opportunities.
• Collaborate with leadership and project management teams.

Skills

Senior strategy experience

Client relationship management

Cultural relevance understanding

Multi-brief management

Cross-department collaboration

Data analysis skills

Job description

LADbible Group is one of the world’s most engaged digital entertainment businesses, reaching over a billion people globally and amassing more than 13.9 billion social views each month. With a powerhouse portfolio across general lifestyle, entertainment, sport, gaming, and tech, our brands: - including LADbible, UNILAD, GAMINGbible, and UNILAD Tech, are some of the most recognised and culturally relevant on the internet.

LADbible’s Commercial Team, LAD360, is a powerhouse of creativity, strategy, and innovation - partnering with the world’s most iconic brands, from Google and Nike to Disney and Tesco. With a headcount of 150 and growing, LAD360 has rapidly become one of the most formidable forces in media, delivering culture-shaping campaigns. Our work has earned us top industry accolades, including Commercial Team of the Year at the 2025 Campaign UK Awards and Media Brand of the Year at the 2024 MediaWeek Awards. At the heart of it all is a relentless drive to push boundaries, tell bold stories, and connect brands to youth culture like no one else can.

About the role

We’re hiring for an Associate Strategy Director - a strategic leader with a track record of making work people care about, and a distaste for creating category noise. You will work across both LADbible Group partnerships and our new social agency proposition – helping clients put social, and cultural relevance, at the heart of brand growth.

You will report into the Director of Strategy, and be responsible for working closely with incumbent Senior Strategists, both in workflow management, and maintaining high level output.

What the opportunity looks like

• Develop world-class strategy that converts high-value pitches and powers standout, effective, creative work – across partnerships and brand direct
• Build strong relationships with brand direct clients, earning authority and trust that drives further commercial success
• As a partner to the creative team, contribute to idea generation and play a key role in ideation sessions.
• Work closely with LADbible Group’s Data, Intelligence & Planning team to make sure all creative is underpinned with robust data and insight
• Support the Director of Strategy in managing team resourcing and output, setting the example for what excellence looks like.
• Identify proactive client development opportunities and work with the Client Solutions team to bring these to fruition
• Build strong working relationships with LADbible Group’s leadership team to encourage close collaboration with creative and project management teams

Skills and experience we’d like you to have

• Someone with senior strategy experience gained at a creative or social agency, or social publisher
• Experience delivering annual/multi-year strategy, and building trust and authority with clients
• A strong perspective on how brands grow through cultural relevance – and how they need to move, through creative and content, in order to grow
• Ability to work across and manage multiple briefs simultaneously in a fast-paced environment, whilst being able to oversee the development of work within the Strategy team.
• Adept at building cross-department senior relationships and collaborating to achieve shared goals
• Comfortable analyzing and understanding a variety of quant and qual datasets, including briefing data teams to coordinate bespoke reports

At LADbible Group we've rolled out blended working which means the majority of departments across the business (including London, Manchester and International offices) work in the office 3 days per week.

LADbible Group is an equal opportunities employer. We are determined to create a diverse group at all levels of our company and we welcome all members of the community to apply for openings with us. As the leading social youth publisher, we have a powerful global platform to better represent our audience and enable those that do not have equal opportunities to have their voices heard. As a business, we are committed to building a diverse and inclusive workforce, in an environment where everyone feels comfortable to be themselves.