Head of Retention & Growth (Healthtech)

SheMed

Greater London

Vor Ort

GBP 90.000 - 130.000

Vollzeit

14 Tage+

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Benefits dieser Stelle

25 days holiday
Health care plan
Pension contribution
Cycle to work

Zusammenfassung

SheMed is transforming women's healthcare with bold innovation. We are seeking a Head of Retention to own end-to-end retention strategy, build the team, and drive data-driven experiments across lifecycle, onboarding, and renewals.

You'll work across Product, Tech, CRM, Support and Strategy to set the retention roadmap, measure impact, and optimize LTV/CAC. This is an office-based role in London with a strong emphasis on cross-functional leadership.

Qualifikationen

  • Have ~6 years of experience in a retention, growth, lifecycle, or customer engagement role.
  • Strong organisational skills and ability to keep multiple teams aligned and focused on goals.
  • Data-driven mindset with a proven track record of hitting retention targets.
  • Excellent collaboration and communication skills with experience working cross-functionally.
  • Creative problem-solver with a passion for building community and driving customer loyalty.

Aufgaben

  • Define SheMed's end-to-end retention strategy, from onboarding through renewal, and translate leadership goals into a clear roadmap with owners and outcomes.
  • Set the retention agenda rather than just coordinate other people's initiatives, make the call on where to invest, what to sunset, and what to prioritise when trade-offs come up.
  • Own the retention P&L logic: understand how retention moves LTV, CAC payback, and overall unit economics, and make the case for investment accordingly.
  • Design and build out a dedicated retention function, define the roles you need, hire, and manage the team as it grows.
  • Set ways of working for the function: prioritisation, experimentation approvals, and sharing wins back to the business.
  • Build a structured experimentation programme covering lifecycle messaging, in-app journeys, onboarding, win-back, and pricing/packaging levers.
  • Establish a test-and-learn cadence: hypothesis backlog, prioritisation framework, statistical rigour, and a clear loop from insight to shipped change.
  • Be scrappy where speed matters and rigorous where the stakes are high, adjusting mode as needed.
  • Be the connective tissue across Marketing, Product, Tech, Clinical, CRM and Support for aligned retention tactics.
  • Partner with Product and Clinical to introduce features supporting retention, mixed health-tracking, milestones, and member-exclusive content.
  • Support the design of segmented, personalised email, SMS, and in-app journeys tied to education and health goals.
  • Define success metrics with the data team; own churn, LTV, cohort retention curves, and forecasting.
  • Build retention dashboards and reporting to drive decisions, not just history.
  • Report on KPIs monthly, quarterly and annually to leadership.
  • Launch in-product surveys and forums to understand why members stay or leave.
  • Turn qualitative insight into a prioritised backlog of retention initiatives.

Kenntnisse

Retention
Growth
Lifecycle
Customer engagement

Tools

Braze
Salesforce

Jobbeschreibung

SheMed is transforming women's healthcare with bold innovation. We are seeking a Head of Retention to own end-to-end retention strategy, build the team, and drive data-driven experiments across lifecycle, onboarding, and renewals.

You'll work across Product, Tech, CRM, Support and Strategy to set the retention roadmap, measure impact, and optimize LTV/CAC. This is an office-based role in London with a strong emphasis on cross-functional leadership.

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