Head of Retail Subscriptions & Growth

Vets for Pets; England; Hybride; GBP 90 000 - 120 000; Plein temps

Résumé du poste

Vets for Pets is seeking a Senior Manager Retail Subscriptions to own the end-to-end subscription proposition across stores and online. You will shape a three-year roadmap, drive customer acquisition, retention and lifetime value, and work with Product, CRM, Trade and Store teams to deliver a seamless customer journey.

You will influence stakeholders across the business, build strong external supplier relationships and deliver commercial growth through data-driven decisions and market insight.

Qualifications

• Experience leading a subscription, membership, loyalty or recurring revenue proposition.
• Strong commercial understanding of acquisition, retention, churn, lifetime value and customer economics.
• Proven experience owning and improving end-to-end customer journeys.
• Experience working with Product, CRM, Marketing, Technology, Operations and Commercial teams.
• Strong analytical capability and confidence interpreting performance data and customer insight.
• Experience developing growth strategies and translating them into measurable outcomes.
• Excellent stakeholder management and influencing skills

Responsabilités

• Own and deliver the subscription strategy and long-term roadmap, ensuring it supports business objectives and drives sustainable growth.
• Identify opportunities to increase customer acquisition, retention and lifetime value through proposition development, innovation and market insight.
• Monitor customer trends, competitor activity and performance data to shape future opportunities and priorities.
• Develop and deliver strategies that drive subscription growth across both retail and digital channels.
• Lead initiatives to improve acquisition, conversion, engagement, renewal and retention, using customer insight and performance data to reduce churn and increase member value.
• Partner with Product, CRM, Commercial, Trade and Store teams to optimise subscription performance throughout the customer journey.
• Own the subscription trading calendar and commercial plan, driving performance against key KPIs including subscriber growth, retention, revenue, profitability and customer lifetime value.
• Provide clear performance analysis, forecasts and recommendations, identifying risks and opportunities to maximise results.
• Own the end-to-end subscription journey across online and in-store touchpoints, ensuring a seamless customer experience from sign-up through to renewal.
• Use customer insight, testing and data-led decision making to continuously improve journeys, processes and proposition performance.
• Collaborate with Product, Technology, Operations and Customer Services teams to deliver enhancements, remove customer friction and support the ongoing growth of the subscription proposition.

Connaissances

Subscription leadership

Stakeholder management

Data analytics

Cross-functional collaboration

Growth strategy

Description du poste

Vets for Pets is seeking a Senior Manager Retail Subscriptions to own the end-to-end subscription proposition across stores and online. You will shape a three-year roadmap, drive customer acquisition, retention and lifetime value, and work with Product, CRM, Trade and Store teams to deliver a seamless customer journey.

You will influence stakeholders across the business, build strong external supplier relationships and deliver commercial growth through data-driven decisions and market insight.