Head of Marketing

Zachary Daniels; Manchester; On-site; GBP 60,000 - 80,000; Full time

Job summary

A leading lifestyle brand in Manchester seeks a Head of Marketing to spearhead their marketing strategy and brand growth. The role involves leading a team, managing campaigns, and driving customer engagement, offering a competitive salary and benefits.

Benefits

Competitive salary and benefits package

Collaborative and creative work environment

Qualifications

• Proven experience in a senior marketing role, preferably in lifestyle or apparel sectors.
• Strong understanding of digital marketing strategies and tools.

Responsibilities

• Develop and implement a comprehensive marketing strategy.
• Oversee digital marketing campaigns and manage the marketing team.
• Use data insights to optimize campaigns.

Skills

Digital Marketing

Content Creation

SEO

SEM

Social Media

Email Marketing

Leadership

Creative Thinking

Strategic Thinking

Education

Bachelor's degree in Marketing

Bachelor's degree in Business

Job description

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Base pay range

Zachary Daniels Recruitment is partnered with this growing lifestyle brand based in Manchester. This company offers innovative and quality-led products. A new opportunity has arisen for an established Head of Marketing to lead their marketing efforts and drive brand growth.

Position Overview

The Head of Marketing will be responsible for defining and executing the brand's marketing strategy, overseeing all marketing campaigns, digital strategies, and brand development. This role will lead a team to drive customer acquisition, brand awareness, and growth, ensuring alignment with business objectives.

Key Responsibilities

• Strategic Leadership: Develop and implement a comprehensive marketing strategy to drive brand growth and customer engagement.
• Brand Management: Shape and elevate the brand's identity, ensuring consistency across all channels and touchpoints.
• Digital & Social Media: Oversee digital marketing campaigns and lead social media strategies to expand the online community.
• Team Leadership: Manage and mentor the marketing team, fostering creativity and collaboration.
• Data-Driven Decisions: Use data insights to optimize campaigns and measure ROI.
• Budget Management: Oversee the marketing budget, ensuring effective allocation of resources for high-impact initiatives.

Key Skills and Experience

• Proven experience in a senior marketing role, preferably within lifestyle or apparel sectors.
• Strong understanding of digital marketing, content creation, SEO, SEM, social media, and email marketing.
• Leadership experience, with the ability to inspire and manage a diverse marketing team.
• Creative and strategic thinker with a results-driven and hands-on approach.
• Bachelor's degree in Marketing, Business, or a related field.

What's In it for You?

• Opportunity to shape the future of an exciting lifestyle brand.
• Competitive salary and benefits package.
• Collaborative and creative work environment.

For an experienced marketer ready to lead a growing lifestyle brand, the Head of Marketing position offers a great opportunity.

BBBH32953

Seniority level

• Director

Employment type

• Full-time

Job function

• Marketing

Industries

• Retail, Apparel, and Fashion

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