Head of Ecommerce: UK Growth & D2C Leadership

MacGregor Black; Farnborough; On-site; GBP 120,000 - 180,000; Full time

Job summary

MacGregor Black partners with a high-growth, international consumer brand to appoint a Head of Ecommerce (UK). This pivotal leadership role owns the UK ecommerce strategy and global D2C platform ownership.

You will grow UK/EU D2C and marketplace channels (including Amazon), optimise the customer journey, drive revenue, traffic, conversion and AOV, and lead a high-performing ecommerce team across trading, merchandising, digital marketing, CRM and content.

Qualifications

• Senior ecommerce leadership experience in a consumer brand.
• Proven track record growing D2C revenues and expanding internationally.
• Strong knowledge of ecommerce trading, PPC, SEO, social and CRM.

Responsibilities

• Develop and execute ecommerce strategy across D2C and marketplace channels, scaling sites and entering new markets.
• Own revenue, traffic, conversion and AOV across UK and EU D2C sites.
• Lead optimisation of digital customer journey including UX/UI, SEO, site speed and localised content.
• Use data and consumer insight to improve performance and retention.
• Partner with Marketing to maximise PPC, social, CRM and email impact.
• Lead UK marketplace strategy, especially Amazon, including pricing and CX.
• Collaborate with Marketing, Product, and Supply Chain on launches and initiatives.
• Own the D2C platform globally, ensuring scalable propositions across markets.
• Manage a high-performing ecommerce team across trading, merchandising, digital marketing, CRM and content.

Skills

Senior ecommerce leadership

D2C growth

International expansion

Data-driven optimization

Stakeholder management

Tools

Shopify Plus

Google Analytics

Amazon marketplace

Job description

MacGregor Black partners with a high-growth, international consumer brand to appoint a Head of Ecommerce (UK). This pivotal leadership role owns the UK ecommerce strategy and global D2C platform ownership.

You will grow UK/EU D2C and marketplace channels (including Amazon), optimise the customer journey, drive revenue, traffic, conversion and AOV, and lead a high-performing ecommerce team across trading, merchandising, digital marketing, CRM and content.