Growth Leader for Enterprise GTM & Pipeline, Crane-Driven

nPlan; Greater London; Sur place; GBP 95 000 - 135 000; Plein temps

Résumé du poste

Jobtailor is seeking a seasoned Growth leader to drive demand generation, ABM, and pipeline across product marketing, content, and branding. You will lead a four-person BDR team and own the customer journey from education to loyalty, overseeing a data-driven, multi-channel strategy.

You will partner with Sales and Product to expand ICPs, enter new markets, and balance existing priorities with experiments. This senior role reports to the CEO and sits on the leadership team.

Qualifications

• 5–8+ years in demand generation, growth marketing, or pipeline-focused roles in venture-backed B2B SaaS.
• Enterprise GTM and 12–18+ month enterprise sales cycles experience.
• Experience with account-based approaches for enterprise accounts.
• Must mention the word crane in the application.
• Familiarity with AI/ML products and marketing capabilities for non-technical buyers preferred.

Responsabilités

• Lead the Growth team across product marketing, content and brand, growth marketing, and a four-person BDR team
• Own the entire customer journey from education and awareness through loyalty and referral
• Build a programmatic, measurable pipeline engine across ABM, events, content, and outbound
• Establish systems, cadences, metrics, and accountability across channels and campaigns
• Directly manage, coach, and develop four Business Development Representatives
• Conduct weekly pipeline reviews, call coaching, sequencing strategy, and meeting-generation activities
• Orchestrate a multidisciplinary marketing team and prioritise campaigns and content investments around pipeline
• Drive account-based marketing programmes and coordinate multichannel activity across target enterprise accounts
• Own funnel data, attribution, stage conversion rates, and channel pipeline contribution
• Partner with the VP of Sales on funnel data and handoff quality
• Partner with Product on positioning, ICP expansion, and new market entry
• Balance existing-product priorities with new experiments
• Report directly to the CEO and serve on the senior leadership team

Connaissances

Demand Generation

Account-Based Marketing

Data Analysis

Team Leadership

Enterprise GTM Experience

Outils

Dashboards

CRM Systems

Marketing Automation

Description du poste

Jobtailor is seeking a seasoned Growth leader to drive demand generation, ABM, and pipeline across product marketing, content, and branding. You will lead a four-person BDR team and own the customer journey from education to loyalty, overseeing a data-driven, multi-channel strategy.

You will partner with Sales and Product to expand ICPs, enter new markets, and balance existing priorities with experiments. This senior role reports to the CEO and sits on the leadership team.