Growth-Focused Digital App Marketing Lead

Immediate Live Co; Greater London; Híbrido; GBP 32.000 - 40.000; Jornada completa

Ventajas ofrecidas por este puesto de trabajo

25 days holiday

Flexible / hybrid working

Cycle to work

Wellbeing initiatives

Training & development

Pension & Life Assurance

Descripción de la vacante

Immediate is seeking a Senior Digital Marketing Executive to drive growth across our app portfolio, focusing on the Food and Entertainment brands. You will plan multi-channel campaigns, optimise acquisition, and support monetisation with a data-driven approach.

Working with Product, Tech and CRM teams, you’ll shape strategy, run experiments, and optimise spend across Apple App Store, Google Play and web checkout to achieve subscription growth.

Formación

• Proven experience planning and delivering multi-channel digital marketing campaigns.
• Strong understanding of conversion and funnel analysis.
• Experience with analytics tools to track performance and provide actionable insights.

Responsabilidades

• Plan and deliver multi-channel marketing campaigns to drive app subscription growth across paid social, PPC, ASO, CRM.
• Coordinate across Product, Tech, Brand, Design and CRM to align campaigns with the subscription strategy.
• Brief design for assets and support ASO activities, including metadata and creative optimization.
• Track performance using in-app analytics and run structured experiments to improve conversion and visibility.
• Support subscriber LTV and CAC goals across App Store, Google Play, and web checkout.

Conocimientos

Multi-channel marketing

User acquisition

App analytics

ASO

Campaign planning

Herramientas

Appsflyer

Descripción del empleo

Immediate is seeking a Senior Digital Marketing Executive to drive growth across our app portfolio, focusing on the Food and Entertainment brands. You will plan multi-channel campaigns, optimise acquisition, and support monetisation with a data-driven approach.

Working with Product, Tech and CRM teams, you’ll shape strategy, run experiments, and optimise spend across Apple App Store, Google Play and web checkout to achieve subscription growth.