Growth-Driven B2B Marketing Manager | Campaigns & Retention

Countrywide Plc; Doncaster; On-site; GBP 38,000 - 52,000; Full time

Benefits offered by this job

Pension scheme

Virtual GP for you and your household

Reward Gateway Discount Card savings

Buy and sell holiday scheme

Enhanced maternity and family friendly

Inclusive workplace

Job summary

Countrywide Healthcare is seeking a Marketing Manager to grow revenue across a broad product catalogue. You will lead multi-channel campaigns, use customer insights to identify opportunities and drive acquisition, retention and share of wallet with a commercially minded team.

This role emphasizes campaign-driven growth and measurable ROI within a healthcare-focused sector. You will collaborate with sales and digital teams to deliver impactful propositions, messaging and content, leveraging CRM,

Qualifications

• Proven experience in a Marketing Manager or senior marketing role.
• Strong B2B catalogue, consumables, distribution or high-SKU experience.
• Experience driving customer retention, share of wallet, cross-sell and acquisition.
• Experience using customer and purchasing data to drive targeted marketing.
• Excellent copywriting, proposition development and content skills.
• A strong understanding of CRM, email, digital, social, SEO and marketing analytics.
• A genuinely commercial mindset with a focus on revenue and ROI.
• Experience leading and developing a marketing team.

Responsibilities

• Grow share of wallet by identifying what our customers could be buying from us.
• Lead, coach and develop our marketing team to be commercially focused and high-performing.
• Create targeted, multi-channel campaigns that generate high-quality B2B leads and revenue.

Job description

Countrywide Healthcare is seeking a Marketing Manager to grow revenue across a broad product catalogue. You will lead multi-channel campaigns, use customer insights to identify opportunities and drive acquisition, retention and share of wallet with a commercially minded team.

This role emphasizes campaign-driven growth and measurable ROI within a healthcare-focused sector. You will collaborate with sales and digital teams to deliver impactful propositions, messaging and content, leveraging CRM,