Growth Marketing Manager

Four Recruitment; Preston; On-site; GBP 52,000 - 76,000; Full time

Job summary

Four Recruitment is seeking an experienced Growth Marketing Manager to join a fast-growing, private equity-backed healthcare business. The role focuses on driving customer acquisition, referral growth and market penetration across the UK, with emphasis on healthcare and NHS marketing.

You will develop and deliver the annual growth marketing plan, lead campaigns across digital, email, social, events, PR and referrals, and partner with sales to optimise acquisition, retention and reactivation

Qualifications

• Experience in growth, campaign or marketing management.
• Healthcare and NHS marketing experience is highly desirable.
• Commercial and data-driven approach.
• Strong stakeholder, project and budget management skills.
• Experience with CRM/marketing automation, ideally HubSpot.

Responsibilities

• Develop and deliver the annual growth marketing plan.
• Lead integrated campaigns across digital, email, social, events, PR and referral marketing.
• Develop targeted campaigns for healthcare professionals, NHS and referral audiences.
• Support sales with effective acquisition, retention and reactivation campaigns.
• Identify local market opportunities and develop targeted growth plans.
• Use CRM, segmentation and automation to improve conversion.
• Manage budgets, agencies and external partners.
• Track performance and demonstrate commercial ROI.

Skills

Growth marketing

Campaign management

Marketing management

Data-driven

Budget management

Stakeholder management

HubSpot

CRM

Marketing automation

Tools

HubSpot

CRM

Marketing automation

Job description

We’re looking for an experienced Growth Marketing Manager to join a fast-growing, private equity-backed healthcare business.

This is a commercially focused role, responsible for driving customer acquisition, referral growth and market penetration across the UK.

We’re particularly keen to hear from marketers with experience in healthcare and/or marketing into the NHS, with a strong understanding of engaging healthcare professionals and referral audiences.

The role

• Develop and deliver the annual growth marketing plan.
• Lead integrated campaigns across digital, email, social, events, PR and referral marketing.
• Develop targeted campaigns for healthcare professionals, NHS and referral audiences.
• Support sales with effective acquisition, retention and reactivation campaigns.
• Identify local market opportunities and develop targeted growth plans.
• Use CRM, segmentation and automation to improve conversion.
• Manage budgets, agencies and external partners.
• Track performance and demonstrate commercial ROI.

What we’re looking for

• Strong experience in growth, campaign or marketing management.
• Healthcare and/or NHS marketing experience is highly desirable.
• Commercial and data-driven approach.
• Strong stakeholder, project and budget management skills.
• Experience with CRM/marketing automation, ideally HubSpot.