Growth & Campaigns Manager

JR United Kingdom; United Kingdom; Remote; GBP 40,000 - 60,000; Full time

Job summary

A leading company in the UK is seeking a Growth & Campaigns Manager to spearhead inbound lead generation efforts. This role involves owning campaign strategy and execution across various platforms, ensuring alignment with sales and delegate acquisition teams, and managing performance metrics. The ideal candidate will have a strong background in B2B performance marketing and experience with tools like Salesforce and Cvent, thriving in a remote work environment.

Qualifications

• 4+ years in B2B performance marketing, ideally with event or SaaS background.
• Strong command of campaign execution across multiple digital channels.
• Experience using Salesforce and/or Cvent.

Responsibilities

• Own and execute paid media campaigns (LinkedIn Ads, Google Ads).
• Manage Cvent event landing pages and CRM workflows (Salesforce).
• Track and report on performance: MQLs, CPL, lead conversion.

Skills

B2B performance marketing

Campaign execution

Budget management

Collaboration

Tools

Salesforce

Cvent

Job description

Job Description:

Location: Remote (UK-based preferred)

Reports to: CEO

Rela8 Group is seeking a commercially minded, results-driven Growth & Campaigns Manager to lead our inbound lead generation efforts. You will take full ownership of campaign strategy and execution across our summits, executive dinners, and roundtables, working to generate qualified leads for both delegate acquisition and sponsorship sales.

Key Responsibilities

1. Own and execute paid media campaigns (LinkedIn Ads, Google Ads, remarketing)
2. Manage Cvent event landing pages and CRM workflows (Salesforce)
3. Build and manage go-to-market plans for each event with delegate and sales input
4. Track and report on performance: MQLs, CPL, lead conversion, ROAS
5. Align campaign timelines with the Delegate Acquisition and Conference Production teams
6. Collaborate with freelance designers, web developers, and SEO partners as needed

Ideal Candidate

• 4+ years in B2B performance marketing, ideally with event or SaaS background
• Strong command of campaign execution across multiple digital channels
• Experience using Salesforce, and/or Cvent
• Confidently managing budgets, timelines, and reporting
• Comfortable working autonomously and collaboratively in a remote setup